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Digital Content Strategist

2 months ago


Cairo, Cairo, Egypt ElGouna Film Festival Full time
Digital Marketing Specialist

**Responsibilities:**
Develop and implement digital marketing strategies that align with the company's goals.

**Key Responsibilities Include:**
  • Digital Marketing Strategy Development: Conduct market research, understand the target audience, and identify marketing and growth opportunities.
  • Campaign Execution: Create and execute campaigns across various digital channels, including email, social media, paid advertising, and search engine optimization.
  • Content Creation: Develop website and mobile app content.
  • Performance Analysis: Measure and analyze campaigns' success using data and analytics tools.
  • Client Communication: Lead client meetings and explain campaign details with key performance metrics.
  • Ad Creative Optimization: Understand ad creative elements and their performance for each unique advertising goal.
  • Metrics Tracking: Track and analyze primary metrics, revenue, and paid ad initiatives weekly and monthly.
  • Innovation: Experiment and implement innovative digital marketing strategies, tools, and best practices to improve return on ad spend consistently.
  • Industry Stays Up-to-Date: Stay updated with digital marketing trends and new technologies and make recommendations for the company's growth.