Growth Marketing Analyst
2 months ago
**Growth Marketing Analyst**
**Responsibilities**
- Analyze sales funnels and customer intent
- Measure ROI of online and offline advertising campaigns
- Report on marketing KPIs like leads, conversion rates, website traffic and social media engagement
- Monitor budget distribution and performance of paid ad campaigns
- Conduct competitive research and analyze benchmarking data
- Recommend website and campaign optimizations
- Research and implement marketing tools to support our promotional projects (automation software, social media scheduling etc)
- Work closely with sales and marketing teams to identify opportunities for new client acquisition
**Job Qualifications and Skill Sets**
- BSc in Marketing or relevant field
- Minimum of 2 years' experience in marketing analysis
- Work experience as a Marketing Analyst or similar role
- In-depth understanding of SEM campaign strategies and SEO practices
- Good knowledge of MS Excel
- Analytical abilities
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