Digital Marketing Strategist

1 week ago


Giza, Giza, Egypt Laoret Full time

At Laoret, we're seeking a highly skilled Digital Marketing Strategist with 2-3 years of experience to join our growing team. In this role, you'll be responsible for developing and implementing a comprehensive digital marketing strategy to improve our website's online presence and attract high-quality traffic.

About the Role
  • Salary Range: $80,000 - $110,000 per year, depending on experience

We're looking for someone who is passionate about staying up-to-date on the latest digital marketing trends and algorithm updates. If you have a strong understanding of SEO best practices, including keyword research, on-page optimization, off-page optimization, and technical SEO, we'd love to hear from you

Key Responsibilities
  1. Conduct a deep dive into our website's digital marketing health through a comprehensive audit.
  2. Leverage your expertise in keyword research to identify relevant search terms that will drive qualified traffic to our site.
  3. Implement digital marketing best practices across all areas, including on-page optimization, off-page optimization, and technical SEO.
  4. Develop and execute a data-driven content strategy that utilizes templates to enhance website authority and user engagement.
  5. Build high-quality backlinks from reputable websites to increase website trust and domain authority.
  6. Utilize analytics tools to closely monitor website traffic, search engine rankings, and key digital marketing metrics.
  7. Compile regular reports detailing progress, performance, and recommendations for further optimization.
  8. Collaborate with internal teams (content marketing, development) to ensure digital marketing best practices are integrated across all aspects of the website.
  9. Stay up-to-date on the latest digital marketing trends and algorithm updates to maintain a competitive edge.
Qualifications
  • 2-3 years of experience in digital marketing execution and strategy development.
  • Proven track record of successfully improving website traffic and search engine rankings.
  • Strong understanding of digital marketing best practices, including keyword research, on-page optimization, off-page optimization, and technical SEO.
  • Experience with digital marketing analytics tools and the ability to generate insightful reports.
  • Excellent written and verbal communication skills.
  • Ability to work independently and manage multiple tasks simultaneously.
  • A passion for digital marketing and a strong desire to stay ahead of the curve.


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