Head of Growth and Performance

2 days ago


Cairo, Egypt WaslaBrowser Full time

Wasla is the first ever emerging markets mobile web browser and desktop extension that helps users save money, pay securely, build their credit profiles and gain access to flexible and convenient financing "Buy Now Pay Later" through an End-to-End E-commerce Experience. **If you’re a real problem solver and are looking for a new opportunity to make your mark, then this seat is for you**

**It’s your Dream Team if you enjoy**:

- Laying down the strategy to drive customer engagement, and retention, as well as increase our market share and reach our growth targets
- Ensuring the ongoing analysis of customer journey, funnels & flows as well as all communication touch points to develop and improve CRM and automation activities.
- Establishing CRM and user lifecycle strategy and tactics
- Using data, analytics, and other tools to inform decisions and growth strategies.
- Working with marketing, sales, and product teams to optimize existing and establish new,cost-effective processes to achieve and exceed our revenue goals
- Analyzing business performance and creating monthly/quarterly reviews
- Building and leading a successful team while fostering a culture that aligns with and promotes company values
- Ensuring/auditing data for integrity
- Coordinating with tech team for new data points and any changes
- Advising on performance insights to commercial, product, CS, Marketing for better performance
- Leading data team to extract and visual and analyze date
- Monitoring targets and providing updates and reports for relevant teams
- Suggesting and brainstorm improvements to relevant teams
- Designing and setting-up experiments to test whether designed interventions will impact the business.
- Identifying, developing and optimizing growth channels to drive revenue growth

**The keys to unlock this vacancy are**:

- Bachelor's degree in related field.
- 8 years of experience.
- The ability to think deeply about marketing and brand strategy
- Have a great eye for design and detail
- Have passion for a fast-paced work environments

**Our Journey together**:
We know that job hunting might be stressful, so we want to make your experience with us easier than ever by learning about the milestones of our journey together:
**Launching the journey**: Phone screening, **2nd milestone**: Business interview, **3rd milestone**: Panel interview, **Final destination**: Case Study.



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