Channel Marketeer

2 weeks ago


القاهرة, Egypt Signify Full time

Cairo, Egypt

Category

Marketing

Posted Date

01/24/2025

Job Id

355671

**About Signify**

Through bold discovery and cutting-edge innovation, we lead an industry that is vital for the future of our planet: lighting. Through our leadership in connected lighting and the Internet of Things, we're breaking new ground in data analytics, AI, and smart solutions for homes, offices, cities, and beyond.

At Signify, you can shape tomorrow by building on our incredible 125+ year legacy while working toward even bolder sustainability goals. Our culture of continuous learning, creativity, and commitment to diversity and inclusion empowers you to grow your skills and career.

Join us, and together, we’ll transform our industry, making a lasting difference for brighter lives and a better world. You light the way.

As a **Channel Marketer**you’ll be responsible for the following:
**What you’ll do**:

- Deploy and execute the agreed go-to-market and pricing strategy to drive sales growth and market share for assigned commercial team.
- Understand, develop insights, segment existing customers, and recruit new customers.
- Develop and execute the Market Activation Plan for new products.
- Implement marketing activities and promotions to generate demand.
- Measure performance of the customers, channel and identify optimization opportunities.
- Support Growth Calls execution, and Market Business Review Cycle
- Financial
- Drive Sales and Margin within assigned channel
- Develop metrics, track, report and forecast marketing initiatives and activities in Allocadia.
- Customer
- Enable and engage customers.
- Drive customer readiness and productivity
- Drive indirect revenue-producing activities such as through-customer Marketing, for-customer Marketing, lead nurturing.
- Identifies, develops & maintains relationships with relevant decision makers and influencers in customers organizations and eco system key players.
- People
- Drives cross functional collaboration, strategic focus and organization agility.
- Builds required capabilities to drive performance.
- Drive integrity & compliance with GBP

**Your qualifications**:

- ** 5 years' experience at least**:

- High energy and passion for sales and marketing
- Knowledge various business channels like trade, distribution, direct sales,
- Knowledge and understanding of how to analyze market data
- Proven record of developing and implementing marketing strategies and plans
- Knowledge of Egyptian lighting and electrical suppliers market will certainly be a plus

**Everything we’ll do for you**

You can grow a lasting career here. We’ll encourage you, support you, and challenge you. We’ll help you learn and progress in a way that’s right for you, with coaching and mentoring along the way. We’ll listen to you too, because we see and value every one of our 30,000+ people.

We believe that a diverse and inclusive workplace fosters creativity, innovation, and a full spectrum of bright ideas. With a global workforce representing 99 nationalities, we are dedicated to creating an inclusive environment where every voice is heard and valued, helping us all achieve more together.



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