Head of Marketing
19 hours ago
Dubizzle Egypt is the leading marketplace for selling and buying online in the region. Our aim is to upgrade people’s lives by facilitating deals and identifying attractive opportunities for both individuals and businesses. Our goal is to strengthen local economies, empower small businesses, and help everyone in making smarter choices for themselves, the market, and the planet.
As part of Dubizzle Group, we are alongside some of the strongest classifieds brands in the market. With a collective strength of 8 brands, we have more than 160 million monthly users that trust in our dedication to providing them with the best platform for their needs.
As the Head of Marketing, you will be responsible for leading all our marketing activities from social media and digital campaigns to advertising and creative projects. You will be responsible for developing plans to help establish our brand, allocating resources to different projects, and setting short-term and long-term department goals. You will be required to be a skilled marketing strategist who is able to inspire the team members and run our Marketing department in ways that promote higher profitability and competitiveness.
- Craft strategies for all Marketing teams, including Digital, Advertising, Communications and Creative
- Prepare and manage monthly, quarterly and annual budgets for the Marketing department
- Set, monitor, and report on team goals
- Design branding, positioning and pricing strategies
- Analyse consumer behaviour and determine customer personas
- Identify opportunities to reach new market segments and expand market share
- Draft quarterly and annual hiring plans
- Monitor competition (acquisitions, pricing changes and new products and features)
- Coordinate sales and marketing efforts to boost brand awareness
- Participate in the quarterly and annual planning of company objectives
- Responsible for new initiatives to grow the company.
- Supervises all content published and used for sales pitches and user value management.
**Requirements**:
- BSc or MSc in Marketing or relevant field
- 15+ years of Experience
- 5 years of experience as Head of Marketing or VP of Marketing, preferably within a similar industry
- Experience running successful marketing campaigns
- Solid knowledge of web analytics and Google Adwords
- Experience with CRM software
- Leadership skills with the ability to set and prioritise goals
- Excellent communication and interpersonal skills
- Analytical mind
- Strong Leader
**Benefits**
- A fast paced, high performing team.
- Comprehensive Health Insurance
- Life Insurance
- Rewards & Recognitions
- Learning & Development opportunities
dubizzleegypt
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