Head of Marketing Egypt

5 months ago


مصر, Egypt Kenvue Full time

**Head Of Marketing Egypt & Horn of Africa**-2307009360W

Description

Kenvue is currently recruiting for:
Head of Marketing - Egypt and HOA

This position reports into the Country Director - Egypt & HOA and is based in Cairo, Egypt..

**Who we are**

At Kenvue, we believe there is extraordinary power in everyday care. Built on over a century of heritage and propelled forward by science, our iconic brands—including NEUTROGENA®, AVEENO®, TYLENOL®, LISTERINE®, JOHNSON’S® and BAND-AID® —are category leaders trusted by millions of consumers who use our products to improve their daily lives. Our employees share a digital-first mindset, an approach to innovation grounded in deep human insights, and a commitment to continually earning a place for our products in consumers’ hearts and homes.

**What will you do**

**Purpose for the role**:
Leading all marketing related jobs for consumer Egypt & Horn of Africa and liaising with cross functional team in Egypt & AMET to bring growth into business through different marketing initiatives

**Duties & Responsibilities***

Responsible for leading the marketing team for the development and delivery of Egypt & HoA brand plan, including:

- Competitive monitoring, reporting and development of action plans alongside TM to gain share.
- Integration of brand initiatives to deliver impact in Egypt & HoA.
- Deliver new insight-based actions that deliver against J&J brand growth objectives.
- Lead development of Egypt & HoA annual BP in line with AMET plans and guidelines.
- Manage promotor scheduling, training and execution, making selling tools readily available (leaflets, samples, testers)
- Analysis of category data - EPOS, Nielsen and STT per brand and customer analysis to identify opportunities.
- Lead both local and regional B&C.
- Developing Consumer facing activations including but not limited to:

- In-mall activations.
- Sampling programs across different media.
- Customer visits for activation planning and implementation.
- Supporting commee4cial head in strategic partnership meetings and key contract negotiations
- Lead localized Media planning (when applicable) alongside AMET marketing and media teams on the below:

- In-mall branding.
- Outdoor branding
- Local Radio
- Local Micro-Macro Influencers
- Portfolio Management including the below:

- NPI launches and Path to purchase creation
- New brands introduction to the market.
- Brand rationalizations
- Partnering with OTC stakeholders on OTC portfolio and launches.
- Being an effective member of the HPT community representing the Egypt market.
- Partnering with Key Customers Marketing departments alongside the TMM to develop customized brand plans.
- Be part of the S&OP meeting to make sure brand plans and commitments are met on total Egypt/HoA level.

Partner with agencies on consumer studies and become the lead in effective focus group implementations

**Qualifications**:
**What we are looking for**
- Education: Bacholar degree in Business
- Years of Experience: +6 years experience in Consumer Health/FMCG
- Language: Excellent verbal & written English skills & Arabic
- Location: Cairo, Egypt

**Technical/Functional and Leadership Skills Required**:

- Analytical skills
- Media planning and management
- JNJ portfolio understanding
- Planning/Forecasting skills
- Robust communiucation skills
- People management experience
- Self driven and able to initiative
- Decision making ability as well as agility and speed

**What’s in it for you**
- Competitive Benefit Package
- Paid Company Holidays, Paid Vacation, Volunteer Time, Summer Fridays & More
- Learning & Development Opportunities
- Employee Resource Groups

Kenvue is proud to be an Equal Opportunity Employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identify, age, national origin, or protected veteran status and will not be discriminated against on the basis of disability.

Primary Location Europe/Middle East/Africa-Egypt-Cairo-New Cairo

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