Rsa - Marketing Operations Advisor

3 days ago

مصر, Egypt RSA Full time

**RSA - Marketing Operations Advisor**

RSA provides trusted identity and access management for 12,000 organizations around the world, managing 25 million enterprise identities and providing secure, convenient access to millions of users. RSA specializes in empowering security-first organizations in financial services, healthcare, energy, technology services, and other industries to thrive in a digital world, delivering complete capabilities for modern authentication, access, lifecycle management, and identity governance. Whether in the cloud or on-premises, RSA connects people with the digital resources they depend on everywhere they live, work, and play.

This role is an integral pillar to the success of the Marketing organization. This individual will work in close partnership with teams that specialize in building integrated marketing campaigns, global operations, customer segmentation, and customer relationship marketing. Additionally, this individual will play a key role in creating and coordinating our marketing campaigns and programs, partnering internally with sales and customer success teams, and coordinating external relationships with vendors. To be successful in this role, the individual must be highly organized with excellent communication skills and attention to detail while able to work in a fast-paced environment.

**Key Responsibilities**:

- Manage and continually improve technical aspects of all marketing platforms and integrations
- Collaborate with the web and design teams to set website landing pages and forms
- Support the marketing/sales organization by owning routing, scoring, cleaning, deduping of post-event leads
- Maintain a centralized customer/prospect/partner database and segment target lists for campaigns
- Evaluate and optimize current automation rules and engagement programs
- Collaborate with CRM admins to ensure data is syncing accurately between MAP and CRM

**Qualifications**:

- Bachelor’s degree
- 5+ years of experience with at least 2 years in a marketing operations role
- Proficiency with a marketing automation platforms (Pardot, Marketo, Eloqua, other)
- Strong Microsoft Excel skills for reporting and analysis
- Excellent communication skills to internal and external stakeholders
- Solid understanding of business processes and systems
- Ability to work on multiple projects in a fast-paced environment
- RSA is committed to the principle of equal employment opportunity for all employees and applicants for employment and to providing employees with a work environment free of discrimination and harassment. All qualified applicants will receive consideration for employment without regard to race, color, and any other category protected by applicable country law._

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