Senior Sales Specialist
6 days ago
Key Responsibilities:
Sales Development & Customer Acquisition
Proactively engage, and convert new business opportunities within assigned customer segments (e.g., orthodontic labs, DSOs, aligner brands, private practices).
- Leverage AI-powered lead generation tools to build and maintain a strong sales pipeline.
- Execute targeted outreach through email, phone, and virtual meetings, adapting the approach to different cultural and regional needs (Europe, U.S.).
- Deliver professional presentations, proposals, and commercial offers that address customer pain points and highlight the unique value of K Line's OEM aligner solutions.
- Filter and validate mass lead generation data to ensure that only leads matching the exact customer type and qualification criteria are prioritized, avoiding wasted effort.
- Log and document all leads, contacts, and customer interactions within the CRM system to ensure full visibility and accurate tracking from lead through to activation and onboarding.
- Oversee the entire sales cycle — from lead qualification, engagement, and negotiation through to initial onboarding and achievement of agreed customer volumes.
Once customers reach steady submission levels, ownership transitions seamlessly to the Customer Experience team for long-term relationship management.
Account Management & Relationship Building
Act as the primary commercial contact for assigned accounts, building long-term relationships with C-level and Director-level stakeholders.
- Conduct regular check-ins, reviews, and performance updates to strengthen trust and loyalty.
Serve as a trusted advisor, positioning K Line as a strategic growth partner rather than just a supplier.
KPI Achievement & Reporting
Consistently meet and exceed KPIs, including:
Number of potential customers contacted
- Meetings booked
- Pricing Proposals sent
- Conversion rates and revenue growth
Provide accurate weekly and monthly reporting of progress, pipeline health, and forecasting
Cross-Functional Collaboration
Work closely with Customer Success to ensure a smooth onboarding experience for all new clients.
- Collaborate with the Marketing team to develop and finalize customized packaging and branding solutions for private-label clients.
Partner with the Production and Treatment Planning teams to ensure commercial promises align with operational capabilities.
Market Intelligence & Strategy
Continuously monitor competitor activities, industry trends, and emerging aligner brands.
- Provide feedback and market insights to shape K Line's commercial strategy, pricing models, and service enhancements.
- Identify upselling and cross-selling opportunities within existing accounts
Job Requirements
- Proven experience in sales with a strong ability to meet KPIs and revenue goals.
- Ability to work in a dynamic and fast-growing industry, engaging effectively with senior decision makers.
- Strong presentation, negotiation, and closing skills.
- Fluency in English is essential; additional languages are a plus.
- Comfortable working remotely with international customers across multiple time zones.
- Bachelor's degree in Engineering, Medical Technology, Mechanical Engineering, Business Administration, or related field is a plus.
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