Performance Marketing Specialist

2 weeks ago


Cairo, Cairo, Egypt Taager Full time

Job Title: Performance Marketing Specialist

Company:

Location: On-site – Maadi, Cairo, Egypt

Employment Type: Full-time


About the Role

is seeking a Performance Marketing Specialist with proven expertise in B2B marketing to join our growing team. You'll play a key role in designing, executing, and optimizing high-impact campaigns that drive customer acquisition, activation, and retention. This role is ideal for a data-driven marketer who thrives on delivering measurable growth and maximizing ROI.


Key Responsibilities

Campaign Strategy & Execution

Plan, launch, and optimize multi-channel campaigns across paid search, social, display, and programmatic platforms.

Build targeted strategies to generate high-quality B2B leads and drive conversions.

Collaborate with sales, product, and content teams to align campaigns with business goals.

Performance Measurement & Analytics

Own end-to-end campaign tracking, attribution, and reporting.

Define, monitor, and analyze key KPIs: CAC, CPL, ROAS, conversion rates, retention.

Conduct A/B testing to improve performance and optimize funnels.

Optimization & Growth

Identify opportunities to scale campaigns while maintaining lead quality and efficiency.

Develop retargeting, nurturing, and activation strategies to accelerate pipeline growth.

Stay updated on industry trends, tools, and competitive tactics to enhance results.

Collaboration & Reporting

Work with analytics teams to develop dashboards and actionable insights.

Present performance reports, growth opportunities, and recommendations to stakeholders.

Partner with design and content teams to create compelling creatives and tailored messaging.


Required Qualifications

3–4 years of proven experience in performance marketing, focusing on B2B acquisition and activation.

Hands-on expertise in multi-channel paid campaigns (Google Ads, LinkedIn Ads, programmatic platforms).

Advanced proficiency in analytics tools (Google Analytics 4, Mixpanel, Metabase, etc.).

Strong skills in data-driven decision-making, KPI tracking, and marketing attribution models.

Experience designing and optimizing funnels for lead generation and activation.

Deep understanding of B2B buying cycles and digital user journeys.

Excellent communication skills to translate performance insights into actionable strategies.


Why Join Us?

At , you'll be part of a fast-growing e-commerce platform shaping the future of online business in Egypt and the MENA region. If you're passionate about data, growth, and performance marketing, we'd love to meet you.



  • Cairo, Cairo, Egypt Valors Full time

    Are you passionate about driving measurable results through data-driven campaigns?We're looking for a Performance Marketing Specialist to join our growing team at Valors, where creativity meets performance.Key Responsibilities• Plan, execute, and optimize Google Ads and Meta Ads campaigns across multiple markets.• Analyze performance data to ensure...


  • Cairo, Cairo, Egypt ripplemarkeg Full time

    We're looking for a Performance Marketing Specialist to join our performance department. This role is perfect for a results-driven performance expert with advanced hands-on media buying skills and strong analytical acumen, ready to take the next step toward strategic ownership without the full team management responsibility just yet.You'll work closely with...


  • Cairo, Cairo, Egypt AWA Group Full time

    Job Title: Senior Advertising and Performance Marketing SpecialistPosition OverviewWe are seeking a results-driven Senior Performance Marketing Specialist with 2–4 years of experience in planning, managing, and optimizing digital advertising campaigns. The ideal candidate has hands-on expertise across Meta, TikTok, Google Ads, X (Twitter), and LinkedIn,...


  • Cairo, Cairo, Egypt The Maestro Medical Marketing Agency Full time

    Company DescriptionThe Maestro Medical Marketing Agency, based in the UAE, is a premier marketing and communications firm dedicated to the healthcare sector. Specializing in services for doctors, the agency offers expertise in consultancy, branding and identity, direct promotion, relationship marketing, and specialist communications. With a focus on digital...


  • Cairo, Cairo, Egypt Imdova Marketing and Business Consulting Full time

    Company Descriptionhealthcare service square flyer social media post or instagram banner templateRole DescriptionThis is a full-time hybrid role for a Social Media Marketing Specialist based in Cairo, Egypt, with flexibility for some work from home. The Social Media Marketing Specialist will be responsible for managing and growing social media platforms,...


  • Cairo, Cairo, Egypt Delivery Hero Full time

    Company Description talabat is part of the Delivery Hero Group, the world's pioneering local delivery platform, our mission is to deliver an amazing experience—fast, easy, and to your door. We operate in over 70+ countries worldwide. Headquartered in Berlin, Germany. Delivery Hero has been listed on the Frankfurt Stock Exchange since 2017 and is part of...


  • Cairo, Cairo, Egypt Converted Full time

    Day In The Life:Performance Marketing, Converted plays a critical role in the launch of a new business, launching Paid Social ads, Search ads, and Digital strategy with the execution. We are looking for a Performance Marketing Lead with proven experience working on paid media. He/she will own and manage key aspects of the Converted Brand and performance...


  • Cairo, Cairo, Egypt Shouf Full time

    Shouf is an online platform for booking travel tours and activities in the Middle East. We serve 5,000+ travelers from 100+ countries during their trips to Egypt, Qatar, Saudi Arabia, UAE, Oman, Lebanon and Tanzania. You can check out our site at Shouf's mission is to empower local businesses with the technology needed to reach more travelers and increase...


  • Cairo, Cairo, Egypt Talent 360 Full time

    Cardoo Technologies is hiring Performance Marketing Key Responsibilities:-Assist in planning, launching, and optimizing paid media campaigns across platforms (Meta, Google, TikTok, etc.).-Monitor campaign performance and track KPIs such as ROAS, CPA, CTR, and conversion rates.-Conduct keyword research, audience targeting, and competitor analysis to support...


  • Cairo, Cairo, Egypt Juzour Botanica Full time

    We're Hiring – Marketing Specialist Job Opportunity: Marketing Specialist – Juzour Botanica Egypt Location: Nasr City, Cairo, Egypt Employment Type: Full-time(Hybrid) Department: Marketing & CommunicationsAbout Juzour BotanicaJuzour Botanica is a fast-growing beauty and wellness brand inspired by nature and powered by high-quality botanicals. Operating...