Social Media and Digital Marketing Executive

1 week ago

القاهرة, Egypt Job Solutions Full time

**Company Overview**:
We are an established and growing investment and trading company committed to excellence in the Fintech and trading industry. Our team thrives on diverse perspectives, inclusive practices, and collaborative efforts, ensuring that every decision and action maximizes impact. Our standout professional business-to-client services reflect our passion and dedication to delivering exceptional results.

**Position Summary:
**Key Responsibilities**:

- **
Social Media Metrics Analysis**:

- Monitor, analyze, and report on key performance indicators (KPIs) for all social media platforms, including engagement rates, follower growth, reach, and conversions.
- Use data-driven insights to identify trends, opportunities, and areas for improvement in social media performance.
- Develop and maintain dashboards for real-time tracking of social media metrics.
- ** Content Creation & Strategy**:

- Collaborate with the content team to develop engaging, relevant, and impactful content for social media, blogs, videos, and other digital channels.
- Ensure that all content aligns with the company's brand voice and marketing objectives.
- Optimize content for SEO and user engagement across all platforms.
- ** Social Media Management**:

- Implement and manage social media campaigns, including scheduling posts, monitoring interactions, and responding to inquiries.
- Create and update social media pages, ensuring they are visually appealing, user-friendly, and up-to-date with the latest company information.
- Collaborate with designers, videographers, and other stakeholders to produce high-quality multimedia content.
- ** Performance Optimization**:

- Continuously assess and refine social media strategies to maximize reach, engagement, and ROI.
- Test and implement new digital marketing tools and platforms to enhance overall performance.
- Provide actionable recommendations based on analytical findings to improve campaign effectiveness.
- ** Market Research & Competitor Analysis**:

- Conduct thorough market research to stay ahead of industry trends, emerging platforms, and competitors' strategies.
- Identify and leverage new opportunities for growth and audience engagement within the fintech and forex space.
- ** Reporting & Communication**:

- Prepare detailed reports and presentations on campaign performance, social media metrics, and key insights for the marketing team and senior management.
- Clearly communicate findings, strategies, and recommendations to both technical and non-technical stakeholders.

**Job Requirements for Social Media and Digital Marketing Executive (Remote) at DB Investing**:
Please ensure that the job requirements for the Social Media and Digital Marketing Executive (Remote) role at DB Investing in the Marketing department are clearly outlined. Include the necessary qualifications, skills, and experience needed for the position. The text should be concise, informative, and within the specified word limit of 200-300 words.
- Minimum of 2 years of experience in social media management and digital marketing
- ** Arabic Mother language and English Proficient Speaking is a must**:

- Demonstrated ability to develop and implement digital marketing strategies
- Proficiency in using social media platforms for business purposes
- Strong analytical skills to track and measure the performance of digital campaigns
- Excellent written and verbal communication skills
- Ability to work independently and remotely, while also collaborating effectively with team members
- Knowledge of SEO, SEM, and other digital marketing techniques
- ** Experience with social media advertising and content creation**:

- Understanding of current digital marketing trends and best practices

**Educational and Skill requirements**:

- Bachelor’s degree in Marketing, Communications, Business, or a related field.
- 3+ years of experience in digital marketing, with a focus on social media metrics analysis, content creation, and strategy implementation.
- Proficiency in social media management tools (e.g., Hootsuite, Buffer, Sprout Social) and analytics platforms (e.g., Google Analytics, Facebook Insights).
- Strong understanding of SEO principles and best practices.
- Experience in the fintech or forex industry is a plus.
- Excellent communication, analytical, and problem-solving skills.
- Ability to work independently and manage multiple projects in a fast-paced, remote environment.

**Benefits**:

- Competitive salary and performance-based bonuses.
- Flexible working hours and remote work environment.
- Opportunities for professional development and career growth.
- Access to the latest digital marketing tools and resources.
- Collaborative and inclusive company culture.

**How to Apply**:
**We are an Equal Opportunity Employer. We celebrate diversity and are committed to creating an inclusive environment for all employees.

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