Trade Marketing Specialist Fridge Development
3 days ago
**City**:
Cairo
**Country**:
Egypt
**Company description**:
Ferrero is a family-owned company with a truly progressive and global outlook and iconic brands such as Nutella®, Tic Tac®, Ferrero Rocher®, Raffaello®, Kinder Bueno® and Kinder Surprise®. As the love for our brands continues to grow, so too does our global reach. Represented in more than 50 countries, with products sold in more than 170, the Ferrero Group is loved by generations around the world. The secret to our global success? 38,767 dedicated employees who celebrate care and quality to craft a business, careers and brands we are proud of. Join us, and you could be one of them.
**Diversity Statement**:
Ferrero is committed to building a diverse and inclusive culture in which all employees feel welcomed and appreciated and have the same opportunities. We believe all of our people are equally talented in their own way. In nurturing the curiosity and natural abilities of our employees, we provide them, generation after generation, the means to succeed personally and professionally, enabling them to craft their journey at Ferrero. The diversity of our talents is what makes our work environment multicultural, innovative and highly rewarding.
**About the Role**:
Trade Marketing Specialist Fridge development account strategies and translates them into Distribution, Shelving, Pricing and Merchandising objectives aligned to GTM and budgets.
Support key cross-functional internal relationships, including Category Management, Trade Marketing, Sales Operations and Sales Forecasting.
**Main Responsibilities**:
- Defining trade marketing strategy in Egypt & follow up on its execution
- Define the KPIs to track for each activity /brand
- Monitor key trade marketing project, evaluate performance & share recommendation
- Develop monthly sales plan for both Lower trade and Upper trade in line with Business objectives
- Align the spending/projects implementations with the bdg defined by year
- Capture main KPIs from distributor and share with internal team with adequate reco
- Be part of the monthly forecast, share output and follow up with Supply team
- Work closely with Marketing team to align annual activity grid and collaborate on monthly activations
- Analyze regional market trends and propose new opportunities for growth
- Address potential problems and suggest prompt solutions
**Who we are looking for**:
- 5-6 years experience in trade marketing, ideally in FMCG sectors
- Results oriented. A team player, inspires, coaches and mentors a team
- Strong ability to collaborate well with other departments to accomplish the targets.
- Strong interpersonal and influencing skills. Good mathematics and numerical skills. The problem-solving ability and the effective communication ability
- Advanced skills in Microsoft Word, Excel and PowerPoint
**How to be successful in the role and at Ferrero**:
Consumers, quality and care are at the heart of everything we do. So, to be successful at Ferrero, you’ll need to be just as consumer and product centric as we are - dedicated to crafting brilliant results for consumers around the world.
We encourage all our people to think creatively to set personal targets and objectives and push new, better ways to work. Employee contribution and engagement at Ferrero is based on three dimensions: individual, team and organization that’s why you should have the ability to work independently, proactively and as a team member. A demonstrable great organizing skill and ability to collaborate at all organizational levels will help you in building your position among stakeholders and achieve team goals.
Requisition ID
57229
Job function
Trade & Shopper Marketing
Country
Egypt
City
Cairo
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