Ekattera Tea Egypt- Marketing Operations Lead Amet

2 weeks ago


مصر, Egypt Unilever Full time

Company Profile:
ekaterra is the biggest Tea Company in world today, with outstanding, purpose driven brands such as Lipton, PG tips and Pukka. ekaterra was created as a standalone “corporate startup” in 2021 when Unilever decided to separate the Tea business to ensure it can best achieve its potential. Following that announcement, in Nov 2021 ekaterra’s sale to private equity firm CVC was announced.

ekaterra’s Tea brands, geographies and Tea estates generate revenues in excess of €2 billion - the company is growing and profitable with proven potential both pre
- and post-COVID-19. As a standalone entity, ekaterra remains number one in the world and is even better positioned to lead the industry and take full advantage of the opportunities in the category, with more focus and entrepreneurship driving greater growth and value.

As we transition into a proper corporate startup, we are seeking employees with a passion for exciting entrepreneurial experiences; who respond to dynamic, ever-changing challenges with agility and ownership and who want to pursue unique career opportunities and play a part in building the bright future of this plant-based company.

Job Scope:
ekaterra tea business is under separation from Unilever. The person of this role will assist in coordinating and follow up the Marketing separation activities, TSA (Temporary Service Agreement) exits, cross workstream and/or cross region interdependencies, contributing to build up the new way of working.

This role is for someone who thrives in a fast-paced environment and is used to hitting the ground running. It is a unique opportunity to learn a great deal from Marketing Consultants and Senior Business Leaders across the Marketing Function.

This role will be the a representative of Blossom in the country but needs to be a member of the MU marketing team. Working with the MU marketing lead on planning, tracking and assisting the smooth transition of the Marketing Function from the existing company to a new company.

The role will liaise with many teams including Workstream Leads, Consultants and Unilever and ekaterra employees across the world.

Roles & Responsibilities
- Work with Consultants and internal teams to assist in the transfer of services for marketers in Unilever ecosystem, across marketing, Artwork, CMI, digital hub, UFS, central marketing excellence teams.
- Migrate local and global systems from UL to Tea Company.
- Track status of migration and coordinate with stakeholders
- Understand and lead transition plan on:

- Blue (artwork management system)
- AdPro
- Agency SWOP
- Asset Bank
- CMCO
- Database Transition: Audit and identify all teams and shared folders across marketing and support functions
- Liaising with IT team for actual transfers
- Ways of working for readiness for day 1, transition plan
- Migrate all relevant local and global contracts from UL to TeaCo.
- Manage weekly reports for separation and blossom team

Role requirements:

- Minimum 12-15 years of experience in FMCG or relevant industries
- Good network of advertising and marketing agencies in AMET
- Assets & Artworks management
- Experience in setting up after sale customer management systems (Care Lines)
- Having achieved successful project results in previous roles
- A good understanding of Marketing systems, processes and tasks
- Strong experience in global projects,
- Gained experience in successfully delivered similar divestiture / separation, and/or acquisition projects in similarly large, complex environments.
- Complex Project management
- Commercial awareness
- Excellent interpersonal & stakeholder management skills
- Attention to detail
- Strong command of MS office (excel advanced)

Stakeholder Management and key interfaces
- This role is a one - year contract
- To be fully authorized/empowered about its work and responsibilities



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