Ekattera Tea Egypt- Name Rebranding Lead

2 weeks ago

مصر, Egypt Unilever Full time

Company Profile:

- ekaterra is the biggest Tea Company in world today, with outstanding, purpose driven brands such as Lipton, PG tips and Pukka. ekaterra was created as a standalone “corporate startup” in 2021 when Unilever decided to separate the Tea business to ensure it can best achieve its potential. Following that announcement, in Nov 2021 ekaterra’s sale to private equity firm CVC was announced.
- ekaterra’s Tea brands, geographies and Tea estates generate revenues in excess of €2 billion - the company is growing and profitable with proven potential both pre
- and post-COVID-19. As a standalone entity, ekaterra remains number one in the world and is even better positioned to lead the industry and take full advantage of the opportunities in the category, with more focus and entrepreneurship driving greater growth and value.
- ekaterra’s Mission is to Grow a World of Wellbeing.. growth for everyone is at the core of our business. We want to grow a better world of wellbeing through the regenerative power of plants, for our consumers, farming communities, employees and shareholders. We are also environmentally conscious and are committed to giving back to the planet. Read more on our website:

- As we transition into a proper corporate startup, we are seeking employees with a passion for exciting entrepreneurial experiences; who respond to dynamic, ever-changing challenges with agility and ownership and who want to pursue unique career opportunities and play a part in building the bright future of this plant-based company.
- Job Scope:

- ekaterra tea business is under separation from Unilever. The person of this role will assist in coordinating and follow up the rebranding separation activities, TSA (Temporary Service Agreement) exits, cross workstream and/or cross region interdependencies Working closely with global and local team to modify the suitable efficient process for the function and setting up the right systems contributing to build up the new way of working.
- Roles & Responsibilities
- Work with the regional project management team, consultants and internal teams to assist in all of the rebranding process, cutover period and go-live
- Effectively follow up the project network
- Assess the collateral impacts in other workstreams and regularly check in with them
- Migrate local and global systems in scope of rebranding from UL to Tea Company.
- Track status of migration and coordinate with stakeholders
- Liaising with IT team for actual transfers
- Ways of working for readiness for day 1, transition plan
- Manage weekly reports for separation and blossom team
- Role requirements:

- Minimum 12-15 years of experience in FMCG or relevant industries
- Complex Project management
- Commercial awareness
- Excellent interpersonal & stakeholder management skills
- Tact and persuasive ability
- Teamworking skills
- Attention to detail
- Excel expertise
- Excellent oral and written communication skills
- Self driven
- A good understanding of Marketing and Supply Chain systems, processes and tasks OR a quick learner
- Stakeholder Management and key interfaces
- This role is a one - year contract
- To be fully authorized/empowered about its work and responsibilities

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