Content Lead/ Manager

5 months ago


مصر, Egypt FlairsTech Full time

maadi
- 8 years Experience
- Corporate Department

**About the job**:
**Requirements and responsibilities**

About the Role

Role and Responsibilities:

- Organize Content: Oversee the content creation process, including scheduling, task management, resource allocation, and ensuring alignment with the buyer's journey and content funnel stages.
- Review Content for all channels: Ensure all content, from website copy to social media posts, adheres to brand voice, style guidelines, exceptional quality standards, and effectively moves users through the content funnel towards a desired conversion.
- Manage Pipeline: Maintain a smooth workflow by effectively managing the content creation pipeline, keeping projects on track, identifying potential bottlenecks, and ensuring content aligns with the buyer's journey stages.
- Assign Tasks: Delegate tasks to internal or external content creators based on expertise, project needs, and the targeted stage of the content funnel.
- Develop Content Strategy: Design and implement a data-driven content strategy across all digital channels (social media, website content, SEO optimization, sales collateral, internal communications, and external outreach materials) that caters to the buyer's journey and guides users towards conversions throughout the content funnel.
- Improve Service Page Content: Conduct thorough reviews of service page content, making strategic improvements to optimize conversions, user experience, and effectively position offerings within the buyer's journey.
- Write/ Edit New Pages: Contribute to content creation through writing and editing new website pages, ensuring clear, concise, engaging communication, and alignment with the buyer's journey and content funnel stages.

Our competitive advantage is the superior quality of our** **services and solutions. Our satisfied customers fuel our phenomenal growth; in fact, **95% of our customers return to us for more projects.**

Skills and Qualifications Required
- 8-10 years of experience in content writing, editing, and content management.
- Proven track record of developing and implementing successful content strategies across various digital channels, with a deep understanding of content funnels and buyer journeys.
- Strong SEO knowledge and experience in optimizing content for search engines.
- In-depth understanding of the tech industry and its target audience.
- Excellent project management skills with the ability to prioritize tasks, manage deadlines effectively, and adapt content strategy based on performance data.
- Impeccable English language skills with a keen eye for detail and exceptional grammar proficiency.
- Experience with content management systems (CMS) and familiarity with AI writing tools preferred.
- Experience working within North American or European markets is a must.


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