Content Manager
5 months ago
Property Finder is the leading digital real estate platform in the Middle East and North Africa region. A UAE-born startup, Property Finder expanded its operations to Qatar, Bahrain, Saudi Arabia, and Egypt over the years. Recently, it acquired a significant stake in Zingat in Turkey. The company is one of the largest technology start-ups in the region and on a journey to becoming a Unicorn. We are aspiring to create a lighthouse technology company which will have a lasting impact in the entire tech ecosystem in our geography.
- Lead a team of content creators and provide guidance, feedback, and support while ensuring adherence to established content standards.
- Develop and execute content and SEO strategies aligned with business goals.
- Ensure all content is compelling, accurate, up-to-date, and aligns with our brand identity.
- Implement and optimize SEO strategies to improve organic traffic, search engine rankings, and overall online visibility.
- Conduct keyword research and analysis to identify content gaps and opportunities.
- Collaborate with the marketing and design teams to develop engaging and visually appealing content.
- Monitor and analyze website performance using tools such as Google Analytics and SEO software.
- Stay updated on industry trends, best practices, and emerging technologies related to content creation and SEO.
- Collaborate with internal stakeholders, such as photographers, videographers, and graphic designers, to gather content materials.
- Ensure all content follows legal and copyright guidelines.
- Track and report on content performance, engagement metrics, and KPIs to drive continuous improvement.
**Qualifications**:
- Bachelor's degree in Marketing, Communications, Journalism, or a related field.
- (8 - 10 years experience) in the content field with at least 4 years in leading content teams.
- Proven experience in editing Arabic and English content, preferably in the real estate or related industry.
- Solid understanding of SEO principles and practices with a track record of improving search engine rankings.
- Proficient in using SEO tools and analytics platforms, such as SEMrush, Moz, or Google Analytics.
- Strong knowledge of content creation, copywriting, and editing best practices.
- Demonstrated experience in developing and executing content and SEO strategies.
- Familiarity with content management systems (CMS), such as WordPress or Drupal.
- Outstanding communication skills, both written and verbal, with the ability to adapt content for different platforms and audiences.
- Excellent organizational and time management skills, with the ability to prioritize and meet deadlines in a fast-paced environment.
- Proven experience in people management, including coaching, mentoring, and leading a team.
- A creative mindset with a keen eye for detail and aesthetics.
- Ability to work collaboratively and cross-functionally with other departments.
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