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Communication & Content Lead

1 month ago

مصر, Egypt RATP Dev Mobility Cairo Full time

Communication & Content lead is in charge of writing texts and contents for all external and internal communications of RATP Dev Mobility Cairo.

RESPONSIBILITIES/DUTIES
- Write different types of compelling content and produce texts for all sort of communications, advertising campaigns, websites, landing pages, blogs, advertisements, guides and manuals, newsletters, social media posts, catalogues, brochures, leaflets, scripts for videos and TV and radio spots, etc.
- Writing formal letter, drafting PRLs, both Arabic & English, holding statements, backgrounders, bios, etc..
- Coordinate with the communication team all requested materials.
- Write, edit and publish engaging posts for various social networks, including Facebook, LinkedIn
- Optimize social media posts (language, tone, message) based on our target audience’s behaviors.
- Coordinate with communication team members to create advertising posts (e.g. for events, and releases)
- Using communication channels, must define the concept, content and texts of all communication materials.
- All these elements will have to be done systematically in perfect Arabic and English.

ESSENTIAL QUALIFICATIONS, KNOWLEDGE & EXPERIENCE

**QUALIFICATIONS AND KNOWLEDGE**:

- BSc in journalism, Communications, or relevant field
- Ability to deliver creative web content (text, image and video)
- Excellent writing skills Perfectly fluent in Arabic and English, French would be an asset
- Curious, imaginative, and creative
- Respect for deadlines
- Rigorous for updates

**EXPERIENCE**:

- 7-10 years proven professional work experience as a Copywriter or similar role