Strategy Insights Manager MENA

3 weeks ago


Cairo, Egypt Danone Egypt Full time

1. Insights Generation & Ad Hoc Research
• Managing the design and the execution of primary research including writing research briefs, briefing agencies, developing questionnaires/discussion guides, & supervising fieldwork quality.
• Help in shaping presentations and identifying business implications/opportunities.
2. Audits & Trackers Management
• Responsible for retail audits, brand health trackers & healthcare professionals trackers in terms of planning, alignment, and effective reporting.
• Managing the retail audit monthly analysis and reporting across the region.
• Responsible for data quality by performing the necessary checks and maintenance required. • Leading the evolution of the reporting tools.
• Responsible for identifying opportunities and threats impactful to the SN organization.
3. Strategy Development
• Support the Strategy & Insights Lead with advanced analytics required to build fact-based recommendations to support the business strategy development.
• Proposing and executing research projects/customized analysis to validate business opportunities and risks.
4. Trends Spotting & Developing Consumer Centric Culture
• Support the Strategy & Insights Lead in developing a consumer centric culture within the marketing team.
• Capture local trends relevant to the specialized nutrition category on regular basis.
5. Budget Management & Documentation
• Managing the financial process for the various S&I projects.
• Tracking and reporting periodically of S&I budget spend.
• Ensure proper documentation for auditing purposes.


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