Engagement & Communication Officer Sc8, Cairo

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**ABOUT WFP**:
The United Nations World Food Programme is the world's largest humanitarian agency fighting hunger worldwide. The mission of WFP is to help the world **achieve Zero Hunger** in our lifetimes. Every day, WFP works worldwide to ensure that no child goes to bed hungry and that the poorest and most vulnerable, particularly women and children, can access the nutritious food they need.

**ORGANIZATIONAL CONTEXT**:
These jobs are found in Country Offices (COs). Job holders operate with mínimal supervision, and are heavily involved in day-to-day activities, and analytical work and provide advice on less complex issues.
The job holder report to Communications Officer,

**JOB PURPOSE**:
To implement the communications plan by supporting and delivering a range of communications activities, providing research and analysis, and prioritising effectively.

key accountabilities
- Implement under the supervision of the Head of Unit country specific communication strategies and work plans designed to maintain and enhance the visibility and brand recognition of WFP, ensuring alignment with overall communications and WFP strategies.
- Develop concepts of awareness and brand building campaigns and work in close coordination with the Head of Unit on implementing them within the guidelines of WFP.
- Contribute to communications through good research, analysis of assigned area of work and timely preparation and distribution of information products to target audience(s).
- Develop and maintain visibility partnerships with different stakeholders that can collaborate with WFP on joint events/campaigns.

**KEY ACCOUNTABILITIES (not all-inclusive)**:

- Maintain a contact list of journalists and media outlets and support the flow of news/information about WFP’s work to the media, in order to support regular and appropriate communications.
- Develop and maintain a list of influencers that can work with WFP to help build its brand and grant it the needed visibility on different platforms.
- Develop a social media plan for the WFP Country Office as well as a work plan for the content development within, utilizing platforms, networks and partners to enhance coverage and support of WFP’s activities.
- Draft success stories, press releases and social media posts following the editorial guidelines of WFP.
- Generate donor specific visibility content for use across a range of integrated online platforms, in order to support global and country fund-raising activities, ensuring consistency with corporate messages.
- Maintaining up to date media messages for the WFP Country Office.
- Monitor and analyse traditional and social media to inform the development and/or evaluation of communication activities and strategies and to raise topics of specific interest to WFP’s work to the senior management of the County Office.
- Guide and supervise more junior staff, acting as a point of referral and supporting them with more complex analysis and queries.
- Overseeing the service portals of the Communications unit, such as the photo archive, to ensure designated team members are regularly updating it and that is accessible by WFP Country Office.
- Contribute to donor reports ensuring the Communications activities are adequately represented.
- Drafting speeches and talking points, to be cleared by the Head of Unit, for the senior management of the WFP Country Office.
- Acting as Officer in Charge in the absence of the Head of Unit.

**STANDARD MINIMUM QUALIFICATIONS**:
Education: Advanced University degree in Journalism, International Relations, Public Relations, Communications, or another relevant field, or First University degree with additional 2 years of related work experience and/or training/courses.
Language: Fluency (level C) in English and Arabic languages

Experience: 2 years of Professional experience in case holding a Master's degree and another 2 Professional years of experience in case holding a bachelor's degree

**4Ps CORE ORGANISATIONAL CAPABILITIES**:
**Purpose**
- Understand and communicate the Strategic Objectives: Understands WFP’s Strategic Objectives and the link to own work objectives.
- Be a force for positive change: Flexibly adapts individual contributions to accommodate changes in direction from supervisors and internal/external changes (such as evolving needs of beneficiaries, new requirements of partners).
- Make the mission inspiring to our team: Recognizes and shares with team members the ways in which individual contributions relate to WFP’s mission.
- Make our mission visible in everyday actions: Sets own goals in alignment with WFP’s overall operations, and is able to communicate this link to others.

**People**
- Look for ways to strengthen people's skills: Assesses own strengths and weaknesses to increase self-awareness, and includes these in conversations on own developmental needs.
- Create an inclusive culture: Participates in open dialogue, and values the diverse opinion of others,