Marketing Lead

7 days ago

مصر, Egypt Zeal Full time

**About ZealPay**: ZealPay is an innovative Cairo-based technical startup backed by global strategic investors to empower brands with the next generation of payments, loyalty, and AI-powered insights. We provide our merchants with world-class data, analytics & tools to predict consumer behavior using Artificial Intelligence. Merchants can unlock the full potential of the customers in the most convenient user experience.

**Our Mission**:ZealPay is on a mission to create a digital ecosystem for transactions & consumer behavioral insights.

**What we're looking for**:
We're looking for a Marketing Lead with a Fintech/Tech industry background who will design & own the brand strategy with a solid Go-To-Market mindset & approach. He/she will own & act on the key initiatives that increases consumer loyalty & general satisfaction.

**As the Marketing Lead at ZealPay, you will be in charge of**:

- **Brand & Strategy**: Design and lead the brand strategy covering the key domains, including but not limited to: creative, content, digital media, PR, influencers, & print
- ** Agency Management**: Manage the relationship with external vendors including agencies, suppliers & production houses
- ** Growth Marketing**: Contribute with the needed brand assets to everything growth marketing needed, including but not limited to: performance marketing content, customer insights, SMS & notification conversion copies
- ** Brand activatio**n**: Contribute in building & executing our brand & partners' activation strategies (digital & offline)
- ** Customer experience**: Full ownership of our brand NPS performance and delivering key insights & recommendations to the relevant teams
- 4+ years of experience in a fast-paced environment
- Have driven successful results in app marketing (preferably in a startup)
- Strong analytical and problem-solving skills
- Agency background is a huge plus
- A winning attitude

**What you'll love about us**:

- Our office culture is casual, fun and social
- Work that stays at work: genuine work/life balance served here
- Health Benefits: Medical insurance
- Flexible Work Setup
- You will have the freedom to try new ideas & experiment

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