Export Strategy Manager
6 days ago
Core Objective
Identify, analyze, and develop promising international markets for Egyptian products, translating market and competitor data into actionable growth strategies to drive expansion and export decisions.
Key Roles & Responsibilities (Focus on Strategy & Analysis)
* Market Research & Analysis: Conduct in-depth and continuous market research in global markets to identify new opportunities and untapped market gaps.
* Competitive Intelligence: Perform comprehensive, periodic analysis of competitor strategies, pricing models, market shares, and specific strengths and weaknesses in target international markets.
* Data-Driven Insights: Utilize data analysis tools (e.g., Power BI, Advanced Excel) to collect, analyze, and interpret trade and economic data, providing data-driven insights to senior management regarding export expansion.
* Export Strategy (Go-To-Market): Develop detailed Go-To-Market plans for entering and penetrating new markets and defining appropriate B2B distribution channels.
* Strategic Recommendations: Provide strategic recommendations regarding required product adjustments, packaging, or pricing terms to meet the specific demands of foreign markets.
Required Qualifications & Skills (Targeting Profile)
* Analytical Skills: Advanced proficiency in data analysis and strategic analysis (e.g., Competitive Benchmarking).
* Technical Tools: Experience with market research tools (e.g., Semrush) and CRM systems (e.g., HubSpot), and data visualization tools (Power BI).
* Experience: Proven experience in market research, competitive intelligence, or international business development/export strategy.
* Languages: Native or Fluency in English is essential (additional international languages such as French or Spanish are a significant competitive advantage).
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