Integrated Search and Digital Solutions Specialist
5 days ago
**POSITION SNAPSHOT**
Location: Egypt
Company: Nestlé
***
Joining Nestlé means you are joining the largest food and Beverage Company in the world. At our very core, we are a human environment - passionate people driven by the purpose of enhancing the quality of life and contributing to a healthier future.
In line with the expansion of our digital footprint, support the CRM, MarTech and CES Manager to drive the Integrated Search roadmap, improve the efficiency and effectiveness of existing digital technology solutions, track tickets for deployment of technology platforms or bug fixes and continuously discover the latest technology solutions (cCRM, automation, self-service, etc.)
**A DAY IN THE LIFE **
Integrated Search:
- Create and execute comprehensive search engine optimization (SEO) and search engine advertising (SEA) strategies that align with the overall marketing goals of the organization.
- Oversee the planning, execution, and optimization of paid search campaigns, including keyword selection, ad copy creation, bid management, and performance tracking.
- Stay updated with the latest industry trends, algorithm updates, and best practices in search engine marketing. This includes participating in webinars and continuously learning and experimenting with new tools and techniques.
- Manage the SEA budgets effectively, ensure optimal allocation of resources across organic & paid search campaigns, adjust bids, and optimize spending to maximize ROI.
- Conduct regular competitive analysis to identify opportunities and threats in the search landscape. This involves monitoring competitor strategies, analyzing their keywords, ad copy, and landing pages to gain insights and improve search performance.
- Create and execute comprehensive eRetail Search strategies that align with the goals of the eRetailer platform. This involves understanding the target audience, conducting keyword research, and optimizing product listings and Product Detail Pages for search engines.
- Use analytics tools to monitor the performance of eRetail search campaigns, track key metrics such as click-through rates (CTRs), conversion rates, and return on ad spend (ROAS). Provide regular reports and insights to stakeholders, identifying areas for improvement and optimizing campaign performance.
Security & Compliance:
- Work with the IT team to ensure website security and compliance
- Support Brand Teams/Corporate Communications for Market Acceptance Tests before going live with a brand site.
- Manage website launch/refresh/migration projects to meet go-live date targets.
- Support the teams to remediate audit issues according to defined timelines.
Optimizing Corporate/Brand Websites:
- Manage SEO as part of the Integrated Search workflow.
- Work with other teams to optimize the performance of the market websites
- Generate and update digital monthly dashboard data (SEO and brand/corporate site performance)
- Work with IT team in the market and global team to implement new website features
Innovation:
- Look for innovative solutions or additional features in existing technology solutions to bring greater efficiency to processes
**What will make you successful**
- At least 2-3 years of experience in the following areas: Integrated Search (SEA, SEO, eRetail Search), Google Marketing Platform, CRM technology solutions, technology platforms to build and host brand/corporate websites.
-
Digital Solution Advisor Specialist
3 weeks ago
مصر, Egypt SAP Full time**We help the world run better** Digital Solution Advisor is a customer-facing role mapping product capabilities to requirements of prospects to support the selling of solutions and services with a specialization in the nuances of digital sales techniques. Serve as domain experts and spokesperson(s) for designated solution or product segment. Primarily...
-
Senior Search Engine Optimization
4 days ago
مصر, Egypt Digializer Full timeDigializer is a leading digital marketing agency dedicated to helping businesses thrive in the online landscape. We specialize in providing comprehensive digital solutions to enhance our clients' online presence and drive measurable results. Our team is passionate about staying ahead of industry trends and delivering innovative strategies that exceed client...
-
Digital Marketing Specialist
5 days ago
مصر, Egypt 21 Realty Experts Full timeWe are looking for a skilled and experienced Digital Marketing professional to join us i Hurghada. As a Digital Marketing specialist, he will be responsible for developing and implementing digital marketing strategies to drive online traffic, engage clients, and increase brand awareness. You will also be responsible for optimizing our website and social...
-
Digital Marketing Specialist
2 weeks ago
مصر, Egypt Diyarsco Full timeWe are hiring ,, *Job Title: Digital Marketing Specialist* *Location: Cairo, Egypt *Job Type: Onsite, Full-time *Job Summary:* We are seeking a creative and enthusiastic Digital Marketing Specialist to join our marketing team. *Duties and Responsibilities:* 2. Manage advertising campaigns through Google AdWords or search ads display ads, retargeting...
-
Marketing Specialist
3 weeks ago
مصر, Egypt 1st Talent Full timeWe are HIRING Full Time Marketing Specialist / Digital Marketing (MALE) to work remotely fro Egypt - Responsible for the management of various digital media strategies. - Perform management of PPC accounts on Google Ad Words - Assist in the maintenance and monitoring of keyword bids, budget caps and other important account metrics. - Manage and maintain...
-
Digital Solution Advisor Senior Specialist
3 weeks ago
مصر, Egypt SAP Full time**We help the world run better** **Job Profile** Digital Solution Advisor is a customer-facing role mapping product capabilities to requirements of prospects to support the selling of solutions and services with a specialization in the nuances of digital sales techniques. Serve as domain experts and spokesperson(s) for designated solution or product...
-
Digital Solution Advisor Specialist
3 weeks ago
مصر, Egypt SAP Full time**We help the world run better** Job Profile A Digital Solution Advisor is a customer-facing role mapping product capabilities to requirements of prospects to support the selling of solutions and services. This role serves as domain expert and spokesperson for designated solutions or product segments. They are primarily responsible for pipeline growth,...
-
Digital Solution Advisor Specialist
3 weeks ago
مصر, Egypt SAP Full time**We help the world run better** A Digital Solution Advisor is a customer-facing role mapping product capabilities to requirements of prospects to support the selling of solutions and services. This role serves as domain expert and spokesperson for designated solutions or product segments. They are primarily responsible for pipeline growth, deal support,...
-
Digital Solution Area Specialist
3 weeks ago
مصر, Egypt Microsoft Full timeIn SMC and Digital Sales, we have set out with the purpose of empowering our customers through the unique value of the Microsoft cloud by building a globally led, digital-first scale organization aligned with partners. Dedicated to one of the fastest growing customer segments, the Small, Medium, Corporate (SMC) and Digital Sales organization is on pace to be...
-
L1 Integrated Solutions Digital Coach
5 days ago
مصر, Egypt Orange Business Full time**About the role**: As a valued member of the L1 Integrated Solutions Team, your role serves a critical purpose as the first professional touchpoint for our customers. Your key responsibilities include proficient troubleshooting and conducting initial technical investigations. Additionally, you will play a pivotal role as a bridge connecting diverse...
-
Digital Marketing Specialist
3 weeks ago
مصر, Egypt 7th Avenue Full time**We are looking for a Digital Marketing Specialist** **Location: Cairo-Egypt** **Full-time.** **Role Description** This is a **full-time ** role for a **Digital Marketing Specialist** located in **Cairo**, **Egypt**. **Responsibilities**: **Digital Campaign Management**: Create and execute effective and engaging online campaigns to drive brand...
-
Digital Marketing Specialist
2 weeks ago
مصر, Egypt Future Pipe Industries Full timeOverview: We are seeking a dynamic Digital Marketing Specialist to join our team. As a B2B company, we are focused on providing innovative solutions to our clients, and we need a creative and strategic thinker to lead our digital marketing efforts. This role offers the opportunity to work remotely and make a significant impact on our online presence and...
-
Digital Marketing Specialist
3 weeks ago
مصر, Egypt Teachers Unite Full time**Digital Marketing Specialist** **Teachers Unite** is currently seeking to hire a Digital Marketing Specialist for its office in Cairo, Egypt. **Teachers Unite** has been offering elite educational services to K-12 international schools and educational institutions offering Adult Education in the MENA region since 2007. This is an exciting opportunity to...
-
Digital Solutions Architect
3 weeks ago
مصر, Egypt Plugin Talents Full time**About the job Digital Solutions Architect**: **Responsibilities** - Digital Solutions Architect owns the technical solution for the digital channel. - Participate in brainstorming/analysis sessions to develop potential solutions for business needs. - Review the BRD, identify the completeness of the business requirements, and bridge any business gaps with...
-
SEO Specialist
4 weeks ago
مصر, Egypt Spark Digital Full timeResponsibilities for SEO Specialist - Develop optimization strategies that increase the company's search engine results rankings - Research SEO keywords to use throughout the company's website and marketing materials - Set measurable goals that demonstrate improvement in marketing efforts - Monitor daily performance metrics to understand SEO strategy...
-
Services Specialist 1
3 weeks ago
مصر, Egypt GE Digital Full time**Job Description Summary**: In this role, you will work closely with customers and project team to support the needs of GE Digital Asset Performance Management Implementation projects. Will work as an integral member of the project team communicating effectively with clients and internal resources. You will act as, an individual contributor, on these...
-
Digital Marketing Specialist
4 days ago
مصر, Egypt Vida Marketing management Full timea regional company specializing in marketing looking for passionate people to join our team immediately. **Job Title**: Digital Marketing Specialist **Location**: Smouha, Alexandria, Egypt Develop marketing strategies that align with the organization's business goals Measure and report on the performance of digital marketing campaigns, and assess against...
-
Is Digital Solution Architect
2 weeks ago
مصر, Egypt Valeo Full timeIS Digital Solution Architect - Valeo Service - ( 22000E2G ) **Mission** The Valeo Service Digital Development team is continuing to grow and we are now looking for a Software Solution Architect. Thanks to your passion and expertise in the Digital field, you will create successful products and solutions to assist the IS Digital department in building and...
-
Digital Marketing
5 days ago
مصر, Egypt Jubna Full timeWe are seeking for a **Google Ads Specialist (Digital Marketing) **based in Egypt to work with us remotely. The individual will be responsible for assisting in campaign management while developing and implementing optimizations across a variety of digital platforms. **ROLE RESPONSIBILITIES**: - In-depth experience with website analytics tools, mainly...
-
Senior Digital Marketing Specialist
3 weeks ago
مصر, Egypt Smarketx Full timeWe are looking for a full-time Senior Digital Marketing Specialist to develop and implement digital marketing campaigns and events that drive pipeline and community engagement. This role is responsible for search marketing strategy, demand generation (both paid and organic), web communications, and digital purchase-path optimization. This role contributes...