Digital Marketing
5 days ago
We are seeking for a **Google Ads Specialist (Digital Marketing) **based in Egypt to work with us remotely. The individual will be responsible for assisting in campaign management while developing and implementing optimizations across a variety of digital platforms.
**ROLE RESPONSIBILITIES**:
- In-depth experience with website analytics tools, mainly Google ads to set up and run effective campaigns
- Responsible for updating, adjusting, and monitoring ads on digital platforms
- Measures and reports performance of all search campaigns, and assesses against goals (ROI and KPIs).
- Understand the clients’ goals to create bidding strategies that will target the right audience, bring traffic, and engagement
- Evaluate and determine ad performance by tracking impressions, clicks, conversions, conversion rate, cost, and click-through rate
- Generate and optimize campaigns and landing pages for search engine marketing.
- Develop PPC strategies to increase brand and online visibility
**REQUIREMENTS**:
- Bachelor’s degree in Advertising, Communications, Marketing or another related field
- 3 years relevant experience in managing paid search marketing campaigns, SEO & SEM
- 1 - 3 years of Paid Social campaign management in any of the specified platforms: Facebook, Instagram, LinkedIn, Twitter, Snapchat
- With Google Ads certification is a plus
- Arabic Speaker with English proficiency required
**Job Type**: Permanent
**Salary**: E£3,500.00 - E£3,800.00 per month
**Experience**:
- Google Ads: 3 years (preferred)
- Digital Marketing: 2 years (preferred)
**Language**:
- Arabic (preferred)
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