Marketing Communications/brand Team Lead

2 weeks ago


مصر, Egypt Vodafone Full time

**Role purpose**:
To deliver first class marketing communication activities (ATL/ BTL/Social Media ) for the segment in charge of, along with the understanding / contribution of the communication Planning and implementation of it
Maintains develop and deliver commercial communications via the execution of effective advertisement and communications announcements to enhance and promote Vodafone’s products and services and Build the Brand image and perception in the market.

**Key accountabilities and decision ownership**:

- Lead on the development of innovative, creative and inspiring consumer product and services communication initiatives in support of the overall Brand strategy, through development and management of relationships with external ATL and BTL advertising and media agencies.
- Ensures an effective alliance with marketing segments to excel in the delivery of commercial communication strategies through the management of team members to deliver against plans and strategy.
- Support on the advertising budget; planning and budget consumption related to all the commercial ATL, BTL advertising campaigns.
- Create clear points of change in communications strategy dialogue and delivers proactive solutions to future communication challenges

**Core competencies, knowledge and experience**:

- Actionable insights / Market & Competitor knowledge /Brand advocacy / commercial acumen / 3rd party managing and relationship / Brand management / Creative content / Go to market execution, understanding and development
- Putting Customer First / Performing Through our people /Delivering Results Managing a changing environment Making a personal Difference Communication for impact
- Full Awareness of the Mother Brand picture combined with attention to detail.
- Ability to prioritize, analytical thinker with a results focus - able to get things off the ground- Profound team player

**Key accountabilities and decision ownership**
- Lead on the development of innovative, creative and inspiring consumer product and services communication initiatives in support of the overall Brand strategy, through development and management of relationships with external ATL and BTL advertising and media agencies.
- Ensures an effective alliance with marketing segments to excel in the delivery of commercial communication strategies through the management of team members to deliver against plans and strategy.
- Support on the advertising budget; planning and budget consumption related to all the commercial ATL, BTL advertising campaigns.
- Create clear points of change in communications strategy dialogue and delivers proactive solutions to future communication challenges

**Impact on the Business**
- Develop long-term communication strategy for the assigned segments
- Provide strategic thought leadership within the communications area to ensure the delivery of the annual objectives
- Lead the relevant market segment with relevant stakeholders to deliver growth in NPS, market share and revenues.
- Customer/Third parties (agencies)- On-going assessment and monitoring of third party suppliers and their contribution in the development of our communication strategies
- Ensure that all third party services are delivered against confirmed objectives and to best value for the company

Communication- Assure proper alignment process and workflow with all stakeholders
- Develop clear measurement and reporting processes for projects
- Creating the right campaign to make VF the most admired brand

**Key performance indicators**
- Impact on NPS and product delivery success; creating outstanding products and market breakthroughs.
- Develop mechanisms and processes to ensure that communications strategy function is aligned to other areas of Global structure in ensuring that proactive approach to new developments is integrated into communications planning
- Impact BMS & Brand affinity



  • مصر, Egypt On-Hire Full time

    A leader in the E-commerce consumer goods industry, is seeking a highly motivated and experienced Marketing & Communication Lead to join our team. As the Marketing & Communication Lead, you will play a pivotal role in developing and implementing marketing strategies that will drive brand awareness and engagement for our wide range of consumer goods. In this...


  • مصر, Egypt On-Hire Full time

    **Our client is leader in retail and Consumer Finance in Egypt.** **Industry: Retail & Consumer Finance** The Marketing and Communications Lead is responsible for the development and supervision of all marketing and communications strategies for the company. This individual will oversee the development of goals, strategies, and implementation plans to...


  • مصر, Egypt Vodafone Full time

    **Role Purpose**: To deliver first class marketing communication activities (ATL/ BTL/Social Media ) for the segment in charge of, along with the understanding / contribution of the communication Planning and implementation of it Maintains develop and deliver commercial communications via the execution of effective advertisement and communications...


  • مصر, Egypt Gilbarco Full time

    **JOB TITLE**: Marketing Communications Lead **MEA DEPARTMENT**: Marketing **REPORTING TO**: Head of Marketing MEA **LOCATION**: Cairo, Egypt - Hybrid **ADDITIONAL INFO** (e.g., Need for travelling) Travel is required to attend company events, functions, and shows as planned. This travel estimated at 30%. These events will be across the region of Middle...


  • مصر, Egypt PepsiCo Full time

    Overview: - Lead stepping up 3YR Growth Plan and Annual operation plan to drive sustainable growth through building solid brands & innovating products under Non PC - Partnership with Marketing Director & relevant Global and category teams, to ensure alignment on category strategy, brand’s plans, calendar planning, and innovations deployments - Lead &...

  • Diabetes Brand Lead

    4 weeks ago


    مصر, Egypt Lilly Full time

    At Lilly, we unite caring with discovery to make life better for people around the world. We are a global healthcare leader headquartered in Indianapolis, Indiana. Our employees around the world work to discover and bring life-changing medicines to those who need them, improve the understanding and management of disease, and give back to our communities...


  • مصر, Egypt CID Consulting Full time

    **Full Time**: Lead the marketing and communication practice service delivery, innovation, and consulting team. The practice delivers services such as developing and implementing marketing communication strategies, in addition to building brand strategies, crisis communication strategies, leading reputation management, and developing localized awareness...


  • مصر, Egypt DHL Full time

    **YOU TACKLE FOR QUALITY AND GREAT SERVICE. THIS WILL IMPROVE THE LIFE OF OUR CUSTOMERS.** Would you like to become part of the world's most international company in the world? A company that pioneered cross-border express delivery in 1969 and is now active in more than 220 countries and territories worldwide. DHL Express Egypt is the recognized market...


  • مصر, Egypt Premier Services & Recruitment Full time

    Job Description & Specification: Hiring a Marketing and Communications Manager for a travel trip design company - Developing and supervising marketing strategies and all marketing and communications programs and campaigns, creating brand messages to improve brand awareness, researching and analyzing data, and developing sales presentations/content - Develop...


  • مصر, Egypt WaslaBrowser Full time

    We were born out of a deep desire to make shopping a little **_more magical_** for everyone. You see, we know that shopping isn't just about acquiring things. It's about the rush you get when you find the perfect item that speaks to your soul It's about the joy you feel when you finally own something you've been dreaming about for ages. We're here to...

  • Brand Director

    6 days ago


    مصر, Egypt iSchool Full time

    iSchool is a leading online education platform specializing in coding and artificial intelligence courses for students aged 6 to 18. We are seeking a highly experienced and creative Brand Director to join our team. As the Brand Director at iSchool, you will be responsible for defining and implementing our brand strategy to ensure consistency and elevate our...


  • مصر, Egypt b_labs Full time

    **Responsibilities**: - Develop and execute targeted marketing strategies to increase brand awareness, drive traffic to our website, and generate leads. - Manage the marketing budget and allocate resources effectively. - Lead and mentor a team of marketing professionals, providing guidance and support as needed. - Collaborate with other departmental heads...


  • مصر, Egypt Vodafone Full time

    Role purpose: Deliver world-class communications to Vodafone customers driving engagement. Develop and champion a lifecycle marketing approach ensuring all communications are relevant and build a broad and deep relationship with our customers. Support the Lifecycle Marketing Managers with delivering a range of network and service communications. Key...


  • مصر, Egypt Vodafone Full time

    Role purpose: Deliver world-class communications to Vodafone customers driving engagement. Develop and champion a lifecycle marketing approach ensuring all communications are relevant and build a broad and deep relationship with our customers. Support the Lifecycle Marketing Managers with delivering a range of network and service communications. Key...


  • مصر, Egypt Pfizer Full time

    POSITION RESPONSIBILITIES Brand/ TA/ Channel management and tactical plan development: - Collecting market insights to help in strategy development - Development of local tactics (tactical plan), promotional campaigns and programs to maximize brand value - Implementation of local strategy and alignment with regional and global strategies as appropriate -...


  • مصر, Egypt Premier Services & Recruitment Full time

    Job Title**:Lead Community Manager** For a digital marketing agency in Alexandria. - We are looking for an experienced and dedicated Lead Community Manager to join our team. An opportunity that offers a challenging and dynamic work environment where your knowledge of community management and leadership skills will be valued and...


  • مصر, Egypt Chalhoub Group Full time

    **INSPIRE | EXHILARATE | DELIGHT** For over six decades, Chalhoub Group has been a partner and creator of luxury experiences in the Middle East. The Group, in its endeavour to excel as a hybrid retailer, has reinforced its distribution and marketing services with a portfolio of eight owned brands and over 300 international brands in the luxury, beauty,...

  • Brand Manager

    3 weeks ago


    مصر, Egypt Tagaddod Full time

    As the Brand Manager of Tagaddod and its sub-brands, you will be building a brand strategy and a unique story and experience for customers, to connect them with the company and its services and foster loyalty. You will be responsible for overseeing any aspect of marketing that has to do with a company’s brand, and ensuring that all branding decisions...


  • مصر, Egypt On-Hire Full time

    We are looking for a Marketing Communications Specialist to manage our online and offline communication with clients and increase brand awareness. Marketing Communications Specialist responsibilities include distributing promotional material, responding to customers’ queries and comments on social media and networking during marketing events. If you have...


  • مصر, Egypt On-Hire Full time

    We are looking for a Marketing Communications Specialist to manage our online and offline communication with clients and increase brand awareness. Marketing Communications Specialist responsibilities include distributing promotional material, responding to customers’ queries and comments on social media and networking during marketing events. If you have...