Senior Brand Strategist

7 days ago


Cairo, Cairo, Egypt PILLARS Full time

Job Title: Group Brand Manager

We are seeking an experienced Group Brand Manager to lead our brand portfolio and drive growth in the FMCG market. As a market leader, we require a talented individual to develop and implement effective brand strategies, manage a team of brand managers, and ensure successful product launches and promotions.

Key Responsibilities:

  1. Develop and implement brand strategies to drive growth and increase market share
  2. Lead and manage a team of brand managers to ensure alignment and consistency in brand messaging and execution
  3. Conduct market research and analysis to identify consumer insights and trends, and use this information to develop innovative marketing campaigns
  4. Collaborate with cross-functional teams including sales, supply chain, and finance to ensure successful product launches and promotions
  5. Monitor and analyze brand performance, and make recommendations for improvements or changes as needed
  6. Manage brand budgets and ensure efficient use of resources
  7. Build and maintain strong relationships with key stakeholders, including internal teams and external partners
  8. Stay updated on industry trends and competitor activities to identify potential opportunities and threats for the brand
  9. Support the development of new products and extensions, and ensure they align with the overall brand strategy

Requirements:

  • Bachelor's degree in Marketing, Business Administration, or a related field
  • Minimum of 7 years of experience in brand management, preferably in the FMCG industry
  • Experience managing a team and leading cross-functional projects
  • Strong analytical and strategic thinking skills
  • Excellent communication and interpersonal skills
  • Proven track record of developing and implementing successful brand strategies
  • Ability to thrive in a fast-paced and dynamic environment
  • Fluent in English, Arabic language skills a plus
  • Willingness to travel as needed

We offer a competitive salary and benefits package, along with opportunities for career growth and development.


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