Senior Marketing Specialist

4 months ago


مصر, Egypt Rawaj - Human Capital Management Full time

Powered by Rawaj, a leading company in Human Capital Management, Jesr was launched with a purpose to bridge the gap between educational outcomes and labor market needs, to enhance the efficiency of the human workforce as the cornerstone of both the public and private sectors.

As a **Senior Marketing Specialist**, you will play a pivotal role in shaping and executing our marketing strategies to drive brand awareness, lead generation, and customer engagement.

**Key Accountabilities**:
**The position involves**:

- Lead the development and execution of comprehensive marketing strategies to drive business growth and achieve organizational objectives.
- Analyze market trends, competitor activities, and customer feedback to identify opportunities for improvement and innovation.
- Utilize data-driven insights to optimize marketing performance and maximize ROI.
- Oversee the creation of compelling content, including blog posts, whitepapers, case studies, and videos, to educate and engage our target audience.
- Build and maintain strong relationships with key stakeholders, including clients, partners, and industry influencers.
- Mentor and develop team members to foster a culture of continuous learning and professional growth.

**Knowledge, Skills, and Experience**:
**We are Looking for:
- Bachelor's degree in Marketing, Business Administration, or related field; MBA preferred.
- 5+ years of progressive experience in marketing, with a proven track record of success in the B2B service industry.
- Previous experience working in the Kingdom of Saudi Arabia (KSA) market is a strong plus.
- Demonstrated expertise in leading the full marketing profile, including digital marketing, SEO, content marketing, and marketing strategies.
- Proficiency in marketing analytics tools and techniques to measure and analyze campaign performance.



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