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CRM and Automation Specialist
4 weeks ago
iSchool is a fully online coding platform that teaches programming and artificial intelligence to students from 6 to 18 years old. We are currently seeking a CRM and Automation Specialist to join our team. As a CRM and Automation Specialist at iSchool, you will play a crucial role in managing and optimizing our customer relationship management system and implementing automation strategies to enhance our customer experience.
**CRM Management**:
- Manage and maintain the CRM system (Fresh sales., Salesforce, HubSpot, Zoho).
- Ensure data integrity, accuracy, and consistency within the CRM.
- Develop and implement strategies to improve CRM adoption and usage across the organization.
**Automation Strategy**:
- Create automated campaigns to nurture leads, onboard new users, and engage existing customers.
- Monitor and analyze the performance of automated campaigns, making data-driven adjustments as needed.
**Customer Segmentation**:
- Develop personalized communication plans based on customer behavior, preferences, and lifecycle stages.
**Campaign Management**:
- Track and report on campaign performance, providing insights and recommendations for improvement.
**Integration and Collaboration**:
- Work closely with sales, marketing, and customer support teams to ensure seamless integration of CRM and automation tools.
- Integrate CRM with other business systems and data sources.
**Reporting and Analysis**:
- Develop and maintain dashboards and reports to monitor key metrics and KPIs.
- Provide regular updates to management on CRM and automation performance, identifying opportunities for enhancement.
**Requirements**:
- Bachelor's degree in Marketing, Business, or a related field.
- 2+ years of experience in CRM management and marketing automation.
- Proficiency in using CRM software and marketing automation platforms like (Fresh sales, Salesforce, HubSpot, Zoho)
- Strong analytical skills with the ability to interpret data and derive actionable insights.
- Detail-oriented with a focus on data accuracy and quality and best practices in data management.
- Strong communication and interpersonal skills, with the ability to work collaboratively across teams.
- Experience with customer segmentation, lead scoring, and lifecycle marketing.
**Benefits**
Very attractive package
Medical insurance
Incentives and bonuses every 6 months based on performance.