Channel Execution Senior Manager

4 weeks ago


Cairo, Egypt The Coca-Cola Company Full time
Responsibilities:
  • Evaluating and improving existing channel marketing strategies.
  • Developing new channel marketing strategies and implementing marketing plans.
  • Targeting specific channels to promote products and services, including pay-per-click advertising, social media platforms, emails, website contents, and SEO strategies.
  • Analyzing market data, trends, consumer preferences, and competitor behavior to optimize marketing strategies.
  • Determining which platforms to advertise on and adapting campaigns accordingly.
  • Gathering marketing campaign data, evaluating the impact of strategies, and reporting the results.
  • Deploying channel marketing strategies in collaboration with the marketing team, senior managers, and other departments.
  • Overseeing the marketing team and documenting processes.
  • Managing all marketing campaign communications and establishing strong partner networks.
  • Keeping track of and implementing the latest marketing technologies and techniques.

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