B2B Marketing Manager

2 weeks ago


Cairo, Cairo, Egypt Project Growth Full time
  • Manage a Paid Media Buyer across paid B2B channels (Meta, LinkedIn, X)
  • Manage the Organic Content Team (UGC, Podcasts, Social, Thought Leadership etc.)
  • Manage our Customer Lifecycle Manager
  • Analyze conversion events using Google Analytics to inform campaign strategies
  • Track and report on campaign performance metrics weekly
  • Maintain and update performance dashboards with the latest data
  • Conduct A/B testing for landing pages to optimize conversion rates
  • Give thorough feedback in Figma to the landing page designers
  • Help our agency implement a new brand
  • Keep all parts of our org aligned to the new brand guidelines
  • Dive into HubSpot and architect out new funnels
  • Work alongside the creative team to get assets made
  • Collaborate closely with the marketing team to ensure alignment with overall marketing objectives


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