Marketing Lead

4 weeks ago


Cairo, Egypt On-Hire Full time
Our client is a prominent player in the Fintech sector.

Position Overview:

We are seeking a dynamic and results-oriented Marketing Lead to drive our marketing efforts and enhance our brand presence in the market. The ideal candidate will be responsible for developing marketing strategies, managing campaigns, and leading a talented marketing team to achieve business objectives.

Design and implement innovative marketing strategies and campaigns to increase brand awareness and customer engagementCollect and analyze market data and customer feedback to inform marketing decisionsCollaborate with cross-functional teams to ensure marketing initiatives align with product development and sales goalsManage the marketing budget and ensure effective allocation of resourcesOversee the creation of compelling marketing content across digital and traditional channelsMonitor and report on the performance of marketing campaigns and adjust strategies as necessaryBuild relationships with external partners, media outlets, and influencers to promote the brand

Requirements

Bachelor's degree in Marketing, Business Administration, or a related field; a Master's degree is a plus5+ years of experience in marketing role, with at least 3 years in a leadership positionHave marketing experience in foreign countriesProven track record of developing and executing successful marketing strategiesStrong analytical skills with the ability to derive insights from dataExcellent verbal and written communication skills, with a persuasive and engaging approachExperience in digital marketing and a solid understanding of social media platformsAbility to manage multiple projects in a fast-paced environmentCreative thinker with strong problem-solving skills
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