Mid Graphic Designer

2 weeks ago

El Gouna, Egypt Kalasko Full time

We’re transforming how brands connect with shoppers inside retail spaces. Our technology powers **dynamic, data-driven content** on in-store screens, delivering the right message at the right time to influence buying decisions.

We’re looking for a **creative and detail-oriented Mid-Level Graphic Designer** who’s passionate about motion design and knows how to make content pop in **Digital Out-of-Home (DOOH)** environments. This role blends creativity with technical precision—you’ll design and animate impactful short-form video ads that drive shopper engagement, working closely with our retail media and marketing teams to bring campaigns to life across diverse screen formats.

If you thrive in **fast-paced, collaborative environments**, love working on **high-visibility campaigns**, and have a keen eye for creating visuals that work in real-world retail spaces, we’d love to hear from you.
- Design and animate short-form video ads (10, 20, up to 60 seconds) optimized for in-store retail screens.
- Translate creative concepts into high-visibility motion graphics tailored for large-format displays and digital signage placements.
- Produce loopable, shopper-friendly content that quickly grabs attention and communicates messages effectively.
- Format creatives for multiple DOOH screen types (landscape, portrait, ultra-wide, LED walls, and other custom ratios), ensuring accurate scaling and sharp visuals.
- Leverage brand assets (logos, products, copy, static artwork) to create high-impact, visually striking animations aligned with DOOH best practices.
- Maintain strong legibility, contrast, and visual hierarchy for optimal readability from various distances within retail environments.
- Develop multiple ad variations to support A/B testing and dynamic DOOH campaigns.
- Collaborate closely with the retail media and marketing teams to align creative output with traffic flow, dwell time, and screen placement strategies.
- Deliver final ad assets in DOOH-ready formats (MP4, MOV, and fully layered source files).
- Stay ahead of DOOH creative trends and innovations, proactively recommending enhancements to maximize shopper engagement and campaign performance.

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