Digital Marketing Manager

2 days ago

th of October City, Giza, Egypt Raya CX Full time

What You'll Do

  • Develop integrated communications plans for corporate and marketing content across online and offline channels
  • Design and execute digital and non-digital strategies to generate qualified sales leads
  • Collaborate with senior management and cross-functional departments on corporate promotions and strategic initiatives
  • Build and optimize web presence for SEO, organic search, and keyword performance
  • Develop, maintain, and grow social media profiles across Twitter, Facebook, LinkedIn, and emerging platforms
  • Create compelling, curated content that amplifies our digital footprint and engages target audiences
  • Manage PR and press relations, including media outreach and partnerships
  • Develop custom marketing collateral and campaign materials with strong design and messaging
  • Draft and support high-level communications, from email campaigns to executive speeches
  • Drive marketing analytics and campaign optimization for measurable ROI

What You'll Need

Experience & Background

  • 10+ years of professional experience in marketing, communications, or related fields
  • 7+ years of management experience leading teams and driving organizational initiatives
  • Bachelor's degree in Marketing or related discipline (MBA is a plus)

Technical Expertise

  • Strong skills in strategic planning, financial analysis, and infrastructure management
  • Proficiency in marketing systems, campaign development, and data analytics
  • Expertise in SEO optimization, content management, and multi-channel marketing strategy

Key Competencies

  • Strategic Thinking
    : Ability to develop forward-looking plans aligned with organizational goals
  • Operations Development
    : Drive continuous improvement and operational excellence
  • Influencing Others
    : Persuade and align stakeholders around marketing vision and initiatives
  • Developing Successors
    : Build and mentor high-performing teams for sustainable growth
  • Customer Centricity
    : Keep customer needs and experience at the heart of all marketing efforts

Language Skills

  • Fluent in Arabic and English (both written and spoken)

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