Marketing Communications Specialist

3 days ago

Cairo, Cairo, Egypt ēlancē Full time $25,000 - $75,000 per year

Key Responsibilities

Brand Communications


• Craft and maintain ēlancē's communication tone across Instagram, TikTok, LinkedIn, and email.


• Write captions, headlines, story scripts, campaign messages, and internal communication lines that fit the brand's voice.


• Ensure every piece of communication is aligned with ēlancē's identity: premium, calm, design-focused, and intentional.

Content Creation & Execution


• Oversee day-to-day posting across all socials.


• Build story sequences, reel descriptions, carousel narratives, and email flows.


• Edit and polish visual content (photos, videos, stories) with strong design taste and layout sensibility.


• Prepare campaign assets with the design team (briefing, direction, feedback).

Design Taste & Visual Direction


• Act as the guardian of aesthetic standards across social and email.


• Suggest visual improvements, refine layouts, and make sure everything looks cohesive and on-brand.


• Support in simple design tasks (story layouts, email headers, mood references, typography fixes).

Campaign & Collaboration Support


• Assist in planning monthly communication calendars.


• Coordinate with creators, UGC partners, and collaborators to ensure content fits ēlancē's standards.


• Support launches (new products, collections, campaigns) with messaging and rollout execution.

Email Marketing


• Build and execute email newsletters, product announcements, lifestyle content, and automated flows.


• Maintain elegant, clean layouts with proper storytelling and visual balance.

⸻

Experience & Skills


• 2–4 years in marketing communications, preferably for
lifestyle, design, luxury, or fashion brands
.


• Strong writing ability — short-form, long-form, and storytelling.


• Excellent taste. Understands aesthetics, composition, tone, and lifestyle visuals.


• Hands-on execution: can write, edit, post, and refine without hand-holding.


• Basic understanding of simple design tools (Canva, Figma basics, Adobe Express).


• Comfortable working fast while keeping quality high.


• Organized, consistent, and reliable in managing daily communication flows.

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