Super App Lifestyle Plus Senior Team Leader

1 week ago

New Cairo, Cairo, Egypt e& Egypt Full time 120,000 - 240,000 per year

Job Description:

  • Develop and execute the "Super App" marketing strategies that differentiate our commercial offering, communicate values to customers and lead to successful and measurable outcome
  • Provide the required recommendations with the services to be imbedded in the app
  • Follow up with partnership team to onboard the required merchants' network
  • Gather and analyze market intelligence and be the expert on our competitive landscape, key audience while introducing best customer experience
  • Accountable for end-to-end digital experience of all lifestyles related functions and features
  • Lead the team to analyze, review recommendation and building strategic and tactical changes that drive business profitability by increasing the number to engagement.
  • Own and manage the lifestyle roadmap, budget and resources to deliver cross-departmental strategy and drive key performance metrics.
  • Provide leadership and direction to ensure the delivery of scope, design, quality and resources of project are within budget and achieve business outcome
  • Develop a scalable approach to capture "Super App" marketing best practices and competitive insights.
  • Collaborating closely with the marketing and IT team to define and deliver a series of unique digital engagement platform.
  • Ensure availing a competitive offers / benefit to engage the whole population
  • Continually monitoring the other market players in order to identify customer needs, anticipate competitive actions and technological changes.
  • Working closely with lifestyle team to expand our categories to include all customers' needs.
  • Responsible for improving all weak or non-competitive attributes related to "Super App"
  • Derive insights from post-campaigns analyses, data mining and test and learn initiatives to drive and optimize customer loyalty, acquisition, retention personalization and promotional strategies.
  • Handling the operations flow and TRX trend.
  • Provide guidance on business process best practices across different functional areas
  • Develop our communications systems capability across all channels and all stages of the customer journey.

Qualifications:

  • University Degree in commerce, economics, business, statistics or engineering.
  • Minimum 3-4 years in a relevant field.
  • Excellent Computer skills.
  • Excellent MS excel and very good presentation skills
  • Excellent in Arabic & English (Reading, Writing & Oral).
  • Excellent analytical & critical thinking skills. Excellent communication skills.
  • High level of commitment, reliability and dedication.

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