Engagement Strategy Manager
2 weeks ago
This role is a leadership position reporting to Franchise Head.
Purpose
- Engagement Strategy Manager will be directly accountable to deliver better and faster outcomes for patients, their community, and the organization.
- The ESM is an empowered leader and the external face of Novartis, She or he partners closely with all designated stakeholders directly touching the patient journey (in a given therapeutic or disease area), gaining a deep understanding of their needs in order to co-create solutions. It is an integrated role, functionally agnostic.
- Lead and drive a clear, well communicated strategy for Novartis Oncology in order to accelerate the Partnership with MEs
- ESM can mobilize resources/expertise to manage pain-points and remove roadblocks along customer journey in a given therapeutic area, focused on education, services and solutions, orchestrating co-creation of tailored solutions
- The role has no profitability, sales objectives, or incentives
Major Accountabilities
The ESM is a senior level role within Novartis, who can make decisions in order to achieve improved impact on the patient journey.
- Accountable for developing and implementing high quality standardized Customer Engagement strategies and processes across the assigned therapeutic areas by active participation in OBU planning process.
- Develop an ethical, excellence-oriented, customer-focused and patient-centric communication by encouraging innovation and fully exploit stakeholders’ partnership and patient reach opportunities while prioritizes, and secures resources, and develops solutions that deliver outcomes faster.
- Ensure the use of appropriate tools and resources to map MEs, facilitating the identification of opportunities and medical needs to provide support and attain effective customer engagement technology/enhancements.
- Advise Leadership Team on potential partnership with MEs, patient insights and HCS challenges and opportunities impacting Novartis Oncology designated portfolio and advise on how to address them, driving Novartis Patient-centricity with the assigned group of stakeholders and act as communication bridge with SAM´s Managers to identify needs of MEs in key accounts and provide needed information
- Lead initiatives with MEs to facilitate local evidence creation through strong collaboration with the local medical affairs team and all relevant stakeholders of the Oncology organization to ensure an efficient sharing of customer insights and perspectives to mobilize stakeholders and partners
- Develop action plan to operationalize the strategy and secure budget, including development of internal and external narratives/toolkits and orchestrate a great end-to-end customer’s experience, partnership, tailored innovative solutions co-creation.
- Build long-term partnership and acts as trusted partner being the centralized point of contact between designated stakeholders and Novartis; collects, leverages, and integrates patient and stakeholders’ insights to shape disease area strategies together with the Cross-functional team (vertically, horizontally) to remove roadblocks and unlock possibilities to deliver value for patients and the community.
- Tailored customer experience, implement customer-specific channel mix aligned to customer type, leveraging technology for business and customer needs to execute a touch point plan.
**Commitment to Diversity & Inclusion**:
- Novartis is committed to building an outstanding, inclusive work environment and diverse teams representative of the patients and communities we serve._
**Minimum requirements**
**Experience**:
- Experience leading a Cross-functional team is required. Experience in both formulating cross-functional strategies and orchestrating cross-functional teams is highly desired
- Strategic stakeholder management experience
- Strong personal integrity, teamwork abilities, and a customer focus are necessary
- A minimum of 6 years pharma industry experience is a must, Oncology therapy area experience is a plus
Competencies:
- Entrepreneurial mindset, business acumen, demonstrated capabilities of consulting, and ability to deeply listen, question and understand
- Assertive communication, forward-looking, Curious, Out-of-the Box thinker, agile mindset, able to listen, learn, and adjust accordingly
- Excellent interpersonal, communication, negotiation and presentation skills and Strong ability to work in cross-functional teams ‘no ego led’ and matrix environment.
- Boldly stops any activity that is not adding value. Ability to say “No” to stakeholders when the value is not foreseen.
Technical / Functional Skills & Knowledge
- Ability to understand and leverage digital means and tools is desired
- Medical knowledge of relevant disease area, patient journey and treatments available, enabling engagement at the specialist level.
- Be aware of the strategy and defined positioning of the product, as well as the programs and services associated with it
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