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Category Assistant Manager
4 days ago
At UFS, we support chefs to progress and grow sustainably by being the thought-leaders in food service, offering digitally-lead services and quality products, empowered by Chefmanship expertise.
We want to be the go-to partner for operators, playing a leading role in the revival of food service in our markets. Chefmanship is the heart of our existence. We Get on the Frontline to ensure we have the empathy and the expertise to meet their needs 24/7. We are Chefs for Chefs - passionate about what it takes to make a great dish and staying on top of the trends With limited resources, integration of DATA in all decision making is a must.
Founders' mentality, living agility, embracing risk and diversity with a ‘can do attitude’...and having fun This is our DNA.
Accelerating growth for our professional portfolio is imperative for sustainable business growth. This role is about category strategy and portfolio marketing ensuring best in class products, need based innovations and strategic channel-based portfolio propositions to deliver consistent growth in categories where UFS decides to operate.
**Job Main Accountabilities**:
- Lead category & brand growth strategy and lock the 12-quarter category activity plan (including renovation/innovation/saving plans).
- Be on the front line and continuously identify and refine potential needs/tension of operators to be addressed through strategic innovations.
- Create brand experience launch tool kits in collaboration with key stake holders and creative agencies for innovation projects covering (key words/ priority channel execution/ digital activation plan etc.)
- Launch or roll out new product innovations on time in full in markets.
- Manage product proposition (including pricing) to win in strategic channels.
- Carry out periodic Top10 competitive benchmarking exercise to ensure holistic product superiority.
- Connect with regional and global nutrition and UFS teams to collaborate and leverage brand campaigns /potential innovations.
**Job Key Requirements & Qualifications**:
- Bachelors' degree in business /marketing/accounting
- ** Relevant Experience**:
- Minimum 5 years of experience in a similar role
- Project & stakeholder management is a must
- Brand management/marketing Experience is a must
- experience in Food / Nutrition Section
- ** Key Skills Required**:
- Project management
- Marketing foundation
- Net revenue management
- Stake holder management
- Fluent English
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