CRM Senior Analyst
5 months ago
elmenus is a venture-backed food discovery platform with over $20M in funding based in Egypt. We are building a platform that combines a social, visual and personalized experience to help millions of people discover and order the food they will love. We are looking for the smartest, most impactful and passionate people to join our food-loving team.
We are currently hiring a CRM Senior Analyst who will be responsible for boosting our conversion rates and improving our customer funnel by enhancing CRM journeys. You will own the multi-channel communications and growth funnel strategy from a CRM perspective and will yield highly attractive campaigns and personalized experiences for our users. If you are passionate about being part of a fast-growing customer-focused company, this job is for you.
**Key responsibilities include**:
- Planning & execution of different CRM Automation journeys to improve customer retention, activations and overall conversions
- Identify CRM opportunities, monitor performance, and ensure efficiency and CRM journey maintenance
- Segment and analyze the customer base for better targeting and improved relevancy of messaging
- Constant improvement of our automation activities through A/B testing
- Collaborate with different stakeholders such as product, account management, and data analytics to come up with new initiatives and product enhancements
- Analyze restaurant performance and different ordering channels to ensure improved performance
- Delivering detailed growth performance reports for better decision-making with each team
- Working closely with the account management and sales teams to ensure that targets are met in all of our KPIs
**Qualifications needed**:
- Demonstrated experience in running digital campaigns or planning communications calendars
- Previous experience in the e-commerce industry is a plus
- Proven experience in working with customer engagement tools such as Braze, WebEngage, CleverTap, etc.
- Data driven mindset
- Always pushing the boundaries on creativity and customer empathy
- Proficiency in Excel and PowerPoint
- Strong communication skills
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