Influencer Marketing Specialist
4 days ago
**The Big Picture**
DigiSay is the biggest MCN (Multi-Channel Network) in Egypt and the 3rd largest in the Middle East. Right now we are transforming ourselves into a digital media company (including: production, marketing and distribution of digital media). Our overall objective is to become the biggest digital media company in the EMEA region.
We are a content network that has been pioneering and evolving in the content distribution space for our partners since 2011. As an integrated content distribution network we are continuously evolving our offering and our team with a firm belief that diversity of talent delivers diversity of ideas and values.
**About The Role**
Influencer Marketing Specialist should focus on influential people who can impact potential buyers and execute influencer marketing projects across a diverse range of channels. If you have a passion for building and cultivating relationships with influencers in the digital space DigiSay is the best place to work at
**Responsibilities**
- Research relevant industry experts, competitors, target audience and users
- Develop and execute influencer marketing strategies and creative campaigns
- Identify and build strong relationships with key influencers and thought leaders
- Attend relevant events for networking and business purposes
- Liaising with the marketing team to create and coordinate marketing strategies that work across different channels
- Organizing influencer contracts and coordinating payments of commissions and paid placements
- Enrolling influencers in upcoming campaigns, product launches, and events
- Ensure influencers adhere to brand guidelines and core processes
- Manage database of talent/influencer research and personalities
- Follow social media influencer personalities across multiple social platforms and diligently build relationships with Talent, Influencers, and agents
**Requirements**:
- 0 -2 years influencer marketing experience (must have experience leading contract negotiations, talent outreach and influencer campaign management)
- Social media wizard who is active on all platforms (IG, YouTube, Facebook, Twitch, TikTok etc.) and in tune with how the Influencer Marketing landscape differs across each respective platform
- Ability to manage multiple campaigns at once
- Excellent interpersonal and relationship building skills
- Networking aptitude
- Hands on experience with influencer platforms and reporting tools
- Experience in writing briefs and working with Creative teams
- Strategic thinker with the ability to influence
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