Platform Marketing Solutions Manager

2 weeks ago

مصر, Egypt Talent Pal Full time

**Responsibilities**:
TikTok is the leading destination for short-form mobile video. Our mission is to inspire creativity and bring joy. TikTok has global offices including Los Angeles, New York, London, Paris, Berlin, Dubai, Singapore, Jakarta, Seoul and Tokyo.

At TikTok, our people are humble, intelligent, compassionate and creative. We create to inspire - for you, for us, and for more than 1 billion users on our platform. We lead with curiosity and aim for the highest, never shying away from taking calculated risks and embracing ambiguity as it comes. Here, the opportunities are limitless for those who dare to pursue bold ideas that exist just beyond the boundary of possibility. Join us and make impact happen with a career at TikTok.

The Platform Marketing team is responsible for increasing business opportunities for existing clients and for attracting new businesses across industries (Retail, CPG, Travel & Services) by building and elevating TikTok's unique positioning in the market through informative and inspirational programs and initiatives.

**Responsibilities**:

- Establish a solid understanding of all industry's (Retail, CPG, Travel & Services) business challenges within digital advertising.
- Establish a solid understanding of all key audience insights from platform data and third party data.
- Develop a deep understanding of TikTok's unique positioning, product solutions, equities and opportunities it provides across industries.
- Build compelling data backed storylines and presentations for businesses to invest in TikTok.
- Write exciting data backed thought leaderships for businesses to position TikTok as a pioneer in an industry.
- Develop exciting programs and initiatives that deliver consistent content for industries to inform, inspire and educate businesses.
- Build strong relationships with cross functional teams - namely sales, marketing science, B2B marketing and PR to deliver projects from execution to delivery.
- Provide and ensure communication with and between management teams at critical points in the implementation of a project

**Qualifications**:

- BA/BS Degree or equivalent in related field preferred
- Proven working experience in digital marketing
- Fluency in English and Arabic
- Ability to travel domestically and internationally as needed

TikTok is committed to creating an inclusive space where employees are valued for their skills, experiences, and unique perspectives. Our platform connects people from across the globe and so does our workplace. At TikTok, our mission is to inspire creativity and bring joy. To achieve that goal, we are committed to celebrating our diverse voices and to creating an environment that reflects the many communities we reach. We are passionate about this and hope you are too.

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