Cro Web Specialist
7 months ago
**Job Summary**
We are seeking a talented and creative CRO Front End Developer to join our team and contribute to our mission of enhancing our clients’ digital presence. As a CRO Front End Developer, you will collaborate closely with our team of CRO specialists, designers, and content creators to implement front-end optimizations and A/B tests that drive conversions and improve user satisfaction.
**Responsibilities**:
- Front-End Development: Develop and maintain responsive and visually appealing web pages, landing
pages, and user interfaces that align with CRO best practices.
- A/B Testing: Collaborate with CRO specialists to create and implement A/B and multivariate tests using
testing tools like Optimizely, Google Optimize, or similar platforms.
- Optimisation Strategies: Work closely with the CRO team to identify areas for improvement on client
websites and contribute to the development of optimization strategies.
- Code Quality: Ensure the codebase is clean, well-documented, and optimized for performance, adhering
to web development best practices and SEO guidelines.
browsers and devices.
- Mobile Optimisation: Optimise web experiences for mobile devices, ensuring a consistent and user
- friendly experience on all screen sizes.
- Performance Optimisation: Monitor website performance and make necessary improvements to
enhance page load times and overall user experience.
- Collaboration: Collaborate with designers, content creators, and back-end developers to ensure the
successful implementation of CRO initiatives.
- Testing and Debugging: Conduct thorough testing and debugging to identify and resolve issues and
**Requirements**:
- 3+ years’ experience in managing a website from a digital acquisition and customer journey perspective for a B2B Business.
- Use of CRO tools and platforms such as Optimizely, VWO, AB tasty.
- Ability to identify and improve the full customer journey using data-led analysis and insights.
- Excellent communication skills and an ability to collaborate with internal stakeholders.
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