Brand & Communication Senior Specialist
7 months ago
**JOB PURPOSE**
The Brand and Communication Senior Specialist will play a pivotal role in developing and executing
comprehensive brand and communication strategies to enhance brand awareness, drive engagement, and
support business objectives. This role requires a strategic thinker with a creative mindset, exceptional
communication skills, and a passion for building and nurturing brand equity.
**Key Responsibilities**
- Brand Strategy Development: Develop and implement strategic brand plans aligned with company objectives, ensuring consistency across all touchpoints and channels.
- Brand Identity Management: Manage and uphold the company's brand identity, including visual elements, messaging, and tone of voice, to ensure alignment with brand values and positioning.
- Campaign Development: Lead the development and execution of integrated marketing campaigns, from concept to delivery, across multiple channels to drive brand awareness, engagement, and conversion.
- PR & Media Relations: Cultivate and maintain relationships with media outlets, journalists, and influencers to secure press coverage and amplify brand messaging through earned media channels.
- Internal Communication: Develop and implement internal communication strategies to ensure consistent messaging and alignment with company culture and values among employees.
- Brand Performance Measurement: Track and analyze key performance indicators (KPIs) to evaluate the effectiveness of brand and communication initiatives and make data-driven recommendations for optimization.
- Stakeholder Collaboration: Collaborate cross-functionally with internal teams, including marketing, sales, product development, and senior leadership, to ensure brand initiatives are integrated and aligned with broader business goals.
**Requirements**:
**Qualifications**:
- Bachelor’s degree in marketing, Mass Communication, or a related field.
Experience
- Minimum 5 years of experience in a similar role. Preferably in an reputable creative agency.
Knowledge
- Experience in brand management, communication, or marketing roles, with a proven track record of success.
- Strong strategic thinking and analytical skills, with the ability to translate insights into actionable strategies.
- Excellent written and verbal communication skills, with a keen attention to detail and the ability to craft compelling narratives.
- Creative mindset with a passion for storytelling and brand building.
- Experience with digital marketing platforms, content management systems, and analytics tools.
- Ability to thrive in a fast-paced environment, manage multiple projects simultaneously, and meet tight deadlines.
- Strong interpersonal skills and the ability to collaborate effectively with diverse teams and stakeholders.
**Skills**:
- Excellent communication, collaboration, and time-management skills including prioritising, scheduling and adapting when necessary.
- Strong creative skills
- Strategic Thinker
Traits
- Agile and capable of handling multiple projects simultaneously.
- An eye for details and ability to proofread own work is a must.
- Ability to work independently with little or no daily supervision.
- Strict adherence to the style guides of Dubizzle and their policies for publication.
- Creative, innovative and easily adapts to changes.
**Benefits**
- A fast paced, high performing team.
- Comprehensive Health Insurance
- Life Insurance
- Rewards & Recognitions
- Learning & Development opportunities
dubizzleegypt
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