Marketing Senior Manager

6 months ago

مصر, Egypt PepsiCo Full time

Overview:

- Lead stepping up 3YR Growth Plan and Annual operation plan to drive sustainable growth through building solid brands & innovating products under PC
- Partnership with Marketing Director & relevant Global and category teams, to ensure alignment on category strategy, brand’s plans, calendar planning, and innovations deployments
- Lead & coach BMs, building their core brand building expertise, business acumen, and executional marketing skills

**Responsibilities**:
**Leads, Manages, and Grows business profitably**:

- Partner with Marketing Director in developing BU Annual Operating Plan (AOP) and identify locally relevant activation initiatives to drive BU agenda and P&L
- Drives and creates competitive gaps through business efficiency improvements at every step of the value chain.
- Makes business decisions for the category through a strong understanding of key issues and trends

**Business planning and goal alignment**:

- Translate annual AOP roll-out opportunities into tangible, account specific marketing execution action plans to drive business growth and meet business targets (Volume & Share) while ensuring maximum effectiveness of execution.
- Leads and manages the brand Business Planning process with different stakeholders/ sector/ commercialization teams
- Ensures that brand plans are executed on time and flawlessly on-time in full by defining WHO, WHAT, WHEN
- Leads total brand performance tracking & monthly brand audit with commercial team

**Leadership of business teams and development of his/her cross-functional team**:

- Sets challenging team goals and clear standards for success
- Gives direct actionable feedback
- Coaches Brand BM / ABM

**Delight Consumers**:

- Champions an intimate and holistic understanding of our consumers by simplifying and cutting through complexity in consumer/category understanding to translate into actionable brand insights
- Works closely with commercial teams to ensure that there is an efficient customer & shopper marketing strategy that is based on key shopper research, insights, and learnings.

**Build Great Brands**:

- Ensures that all brand activities are aligned with the Brand Essence and Vision.
- Ensures that our communication team is integrated and that all our partners are aligned.
- Leads Key brand affinity initiatives, and expansion plans
- Responsible for Executing brand pack price architecture including new pack sizes initiatives across portfolio

**Win with Customers**:

- Provides strategic direction/input for development of Channel, Customer, and Field Sales strategies in line with business requirements
- Constantly challenges the sales organization to ensure its results and effectiveness.

Qualifications:

- A minimum of 12 year of experience in FMCG
- Strong Marketing experience - with proven experience in brand building, meeting consumer needs, delivering successful communication programs, innovation launches and brand activations.
- Insight - demonstrable use of consumer, customer and business insights to shape strategic business and brand plans.
- Creativity - bring ideas that generate talkability and impact beyond the paid media invested.
- Lead X-agency teams - Ability to brief, manage and plan communications plans through to execution
- Analytical skills - create robust analysis and meaningful insights to drive actions and highlight opportunities
- Strong Leadership experience of managing & coaching multiple direct reports and the ability to inspire various stakeholders

  • Senior Social Media Specialist

    6 months ago

    مصر, Egypt Digializer Marketing Agency Full time

    **Immediate Hiring.** **Senior Social Media Specialist Wanted!** **Digializer,** a leading digital marketing agency in UAE, is dedicated to helping businesses thrive online. We provide comprehensive digital solutions to enhance our clients' online presence and drive measurable results. **We are seeking a Senior Social Media Specialist to work with us...

  • Senior Growth Marketing Manager

    6 months ago

    مصر, Egypt SideRamp Full time

    **About SideRamp** **Senior Growth Marketing Associate for SideRamp with experience in Bubble.io & Webflow.** **Introduction**: SideRamp is seeking a Senior Growth Marketing Associate with a strong focus on SEO. This role is full-time, requiring a commitment of 40 hours per week. **Time Zone**: Eastern Time Zone (EST) + GMT **Qualifications**: -...

  • Sales Marketing

    7 months ago

    مصر, Egypt Marka Marketing Solutions Full time

    About the job Role Description This is a full-time role for a Sales and Marketing Specialist. The Sales and Marketing Specialist will be responsible for day-to-day sales and marketing activities, including customer communication, providing excellent customer service, sales training, and sales management. This role is located in Alexandria, Egypt and...

  • Freelance Event Manager

    6 months ago

    مصر, Egypt Entourage Marketing & Events Full time

    The Role **Responsibilities**: - Develop event objectives in collaboration with clients, understanding their goals and target audience. - Plan, coordinate, and execute events from start to finish, including event design, technical proposal building, budgeting, logistics, vendor management, execution planning and on-site coordination. - Conduct thorough...

  • Marketing Manager

    7 months ago

    مصر, Egypt DEALS HR & Recruitment Consultants Full time

    **Employment Type** - Full Time **Rank Requested** - Junior **Gender** - Male **Location** - Egypt **City** - Cairo **Residence** - Heliopolis **Salary** - Negotiable / month **Transportation** - / month **Benefits** - Social insurance, mobile line, appraisal **Working hours** - From 9 To 5 **Days off** - Fridays and...

  • Digital Marketing Specialist

    6 months ago

    مصر, Egypt Vida Marketing management Full time

    a regional company specializing in marketing looking for passionate people to join our team immediately. **Job Title**: Digital Marketing Specialist **Location**: Smouha, Alexandria, Egypt Develop marketing strategies that align with the organization's business goals Measure and report on the performance of digital marketing campaigns, and assess against...

  • Search Engine Marketing

    6 months ago

    مصر, Egypt Marketing Buzz Full time

    **Marketing Buzz Agency: Your Digital Marketing Springboard** **Join our passionate team in Egypt and help us take our digital marketing to the next level!** **The Opportunity**: The Marketing Buzz Agency is a leading full-service digital marketing agency with offices in Egypt. We're seeking a talented **Marketing Engineer (Full Time/Flex-Schedule)** to...

  • Marketing Manager

    7 months ago

    مصر, Egypt Blue Ocean Full time

    Blue Ocean is seeking a bold and data-driven Marketing Manager to fuel our next phase of explosive growth. Lead the charge in crafting and executing innovative marketing strategies that propel our brand to the forefront of the industry. Join a collaborative team passionate about shaping the future, and make your mark on a company that dares to defy the...

  • Marketing Manager

    6 months ago

    مصر, Egypt Blue Ocean Full time

    Blue Ocean is seeking a bold and data-driven Marketing Manager to fuel our next phase of explosive growth. Lead the charge in crafting and executing innovative marketing strategies that propel our brand to the forefront of the industry. Join a collaborative team passionate about shaping the future, and make your mark on a company that dares to defy the...

  • Marketing Manager

    7 months ago

    مصر, Egypt Sadeema Full time

    Sadeema is seeking a bold and data-driven Marketing Manager to fuel our next phase of explosive growth. Lead the charge in crafting and executing innovative marketing strategies that propel our brand to the forefront of the industry. Join a collaborative team passionate about shaping the future, and make your mark on a company that dares to defy the status...

  • Digital Marketing Specialist

    6 months ago

    مصر, Egypt Vida Marketing management Full time

    a regional company specializing in marketing looking for passionate people to join our team immediately. **Job Title**: Digital Marketing Specialist **Location**: Smouha, Alexandria, Egypt Develop marketing strategies that align with the organization's business goals Measure and report on the performance of digital marketing campaigns, and assess against...

  • Senior Digital Marketer

    6 months ago

    مصر, Egypt AREVA Development Full time

    **Company Description** AREVA Development is a company committed to creating innovative, sustainable, and inspiring spaces that transform how people work and live. Our mission is to provide our clients with unique and forward-thinking solutions that exceed their expectations. We're located in Cairo, Egypt and pride ourselves on being an inclusive and...

  • Senior Digital Marketer

    6 months ago

    مصر, Egypt AREVA Development Full time

    **Company Description** AREVA Development is a company committed to creating innovative, sustainable, and inspiring spaces that transform how people work and live. Our mission is to provide our clients with unique and forward-thinking solutions that exceed their expectations. We're located in Cairo, Egypt and pride ourselves on being an inclusive and...

  • Senior Trade Marketing Manager, Near

    7 months ago

    مصر, Egypt Bel Group Full time

    The Bel Group is a major player in the food industry through portions of dairy, fruit and plant-based products, and one of the world leaders in branded cheeses. Its portfolio of differentiated and internationally recognized brands includes The Laughing Cow®, Kiri®, Babybel®, Boursin® Nurishh®, Pom'Potes® and GoGo squeeZ®, as well as some 30 local...

  • Business Development Manager

    6 months ago

    مصر, Egypt Digializer Marketing Agency Full time

    **Immediate Hiring for a Business Development Manager From Egypt** **Digializer is a leading digital marketing** agency dedicated to helping businesses thrive in the online landscape. We specialize in providing comprehensive digital solutions to enhance our clients' online presence and drive measurable results. expectations. We are seeking an **experienced...

  • Marketing Manager

    6 months ago

    مصر, Egypt FAMA Technologies Full time

    **JOB DESCRIPTION** **Job Title**: Marketing Manager **Company**: Fama Technologies **Location**: Egypt **Position Overview**: **Key Responsibilities**: - Develop and execute comprehensive marketing strategies to promote Fama Technologies' products and services in the hospitality, technology, and retail sectors. - Plan and oversee product launches,...

  • Marketing Manager

    6 months ago

    مصر, Egypt FAMA Technologies Full time

    **Company**: Fama Technologies **Location**: Egypt **Position Overview**: **Key Responsibilities**: - Develop and execute comprehensive marketing strategies to promote Fama Technologies' products and services in the hospitality, technology, and retail sectors. - Plan and oversee product launches, ensuring successful market penetration and adoption. -...

  • Senior Performance Marketing

    6 months ago

    مصر, Egypt Digializer Agency Full time

    **Join Digializer: Performance Marketing Specialist Wanted!** Digializer, a leading digital marketing agency in UAE, is dedicated to helping businesses thrive online. We provide comprehensive digital solutions to enhance our clients' online presence and drive measurable results. Our team stays ahead of industry trends and delivers innovative strategies that...

  • Marketing Manager

    6 months ago

    مصر, Egypt EGEC QATAR Full time

    **Job Summary**: Marketing Managers are responsible for developing, implementing and executing strategic marketing plans for an entire organization (or lines of business and brands within an organization) in order to attract potential customers and retain existing ones. **Roles and Responsibilities**: - Developing marketing strategies for advertising new...

  • Marketing Manager

    6 months ago

    مصر, Egypt Employ Me Full time

    **Purpose of the Job**: Responsible for developing the company marketing strategy and executing the marketing plans for the entire organization. **Duties & Responsibilities** - Lead market research efforts to uncover the viability of current and existing products/services - Collect data on clients, competitors and the marketplace and consolidate information...