Marketing and Communications Officer

4 weeks ago


Cairo, Egypt الجامعة الامريكية Full time

Implement Marketing and Communications Strategies

  • Implement marketing and communications strategy for marketing Venture Lab brand, events and activities
  • Develop and edit newsletters, email campaigns and blog articles
  • Prepare briefs for different partners that support Venture Lab activities
  • Respond to inquiries with regards to Venture Lab activities, events and offerings online and offline
  • Source visuals, photography and videography for V-Lab’s needs
  • Maintain Venture Lab communication guidelines and their enforcement with stakeholders
  • Co-develop and implement a digital marketing strategy with the V-Lab marketing and communications manager that is aligned with V-Lab strategic goals

Build and Maintain Strong Social Media Outlets and Digital Marketing Plan

  • Manage V-Lab’s social media accounts, customer service, graduate’s relations
  • Run full-fledged campaigns across social media platforms including Facebook, Instagram, LinkedIn, X and TikTok
  • Launch and grow TikTok account
  • Moderate social media accounts expand audience across social media channels and implement collaborations and partnerships
  • Design, record, write and edit content tailored for each platform
  • Report bi-annually on digital presence, social media performance and provide recommendations
  • Monitor and analyze latest social media trends and make recommendations for utilization

Outreach and Representation

  • Work with other members of the team to develop marketing and communication plans for acceleration events and outreach activities as needed
  • Update and maintain V-Lab website in terms of content and design to reflect accurate and timely positioning
  • Raise awareness about V-Lab’s different programs and services online and offline
  • Actively attend ecosystem events to follow market trends and represent V-Lab
  • Follow and promote V-Lab entrepreneurs’ updates and milestones
  • Assist in managing V-Lab interns and work study team members
  • Work with freelance and contract-based service providers to ensure accurate brand representation and timely delivery
  • Write proposals for awards, conferences and so on
  • Update internal stakeholders about latest achievements and track impact
  • Assist marketing and communications manager with event design and execution
  • Communicate achievements and milestones to internal and external stakeholders
  • Assist on any other marketing and communication needs
  • Perform other duties as assigned


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