SEO Copywriter

3 days ago

مصر, Egypt Joi Gifts Full time

Joi Gifts is the region’s leading online gifting marketplace. We are a team of ambitious humans fueled by our purpose to make the world a happier place, one gift at a time. We currently operate in **8 countries** and **22 cities across the region**, and we’re just getting started At Joi Gifts, we exist to create **authentic connections** and **strengthen bonds** between people by enabling them to gift their loved ones seamlessly.

**Reporting to the CEO of Joi Gifts, you will be responsible for**:
**Responsibilities**:

- Utilize search engine optimization strategies to write copy that helps boost a website's search engine ranking
- Write clear and error-free content for a website that reflects the company’s voice
- Meet with the internal teams to understand their message, brand voice and target audience
- Interpret creative direction and technical information and turning them into persuasive copy concepts
- Collaborate with the internal marketing departments to brainstorm and develop a variety of marketing materials
- Generate original copy that grabs the attention of the target audience, drives higher rankings and converts.
- Create headlines, position statements, brand stories, sales copy, and more.
- Write content exclusively for the web and will incorporate homepages, landing pages, category pages, product pages, and pretty much everything in between.
- Work closely with other experts in our team, including keyword research specialists, paid traffic specialists, technical SEO's, and designers, to collaborate on content that drives measurable ROI for our clients.
- Must be Bilingual (Speak & write English & Arabic)
- Must have at least 3+ years of work experience as a Copywriter.
- Must have a good understanding of SEO optimizations
- Must have written blogs
- Must have growth mindset
- Must have exposure to content marketing strategy analysis keyword research including discovery and expansion of keyword opportunities
- Must be committed to the deadlines

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