SEO Content Lead

About us
Vezeeta is a global digital healthcare powerhouse that serves and empowers patients in every step of their healthcare journey by tapping into the power of data and knowledge. We are trusted by patients, healthcare providers, and medical industry leaders to facilitate and enhance healthcare accessibility and quality around the globe. Currently serving more than 6 million patients across 6 countries, Vezeeta is transforming the healthcare experience of patients, by digitally streamlining their healthcare journey, and enabling them to search, book, and review the best doctors and medical services in just one minute.
Our organization is quickly growing, generating demanding roles for like-minded, forward-thinking individuals - with plenty of room for professional and personal growth. If you think you share our belief in redirecting possible healthcare pains into productive tech-enabled solutions, and can add to our positive culture, we’d love to hear from you.

The Role
The Product department in Vezeeta has the mission to accelerate the shift towards the usage of automation, advanced data, and technology solutions within the day to day management of the campaigns.

**Responsibilities**:

- Leads Vezeeta's SEO content offering in the conception and delivery of an innovative, results-oriented content marketing offering
- Provides thought leadership,and is as an expert and trusted advisor supporting day-to-day content marketing initiatives
- Experienced with the user journey, searcher behaviors, and in how to create content marketing campaigns that drive results
- Collaborates with SEO Manager in integrating, developing, and executing content marketing strategies
- Responsible for meeting expectations on timelines, deliverables, performance reporting, competitive intelligence analysis and other follow-up items related to content marketing campaigns
- Seeks departmental efficiencies through technology, tool usage, automation and partner relationships

**Requirements**:

- Bachelor’s degree in marketing, communications, business or related discipline
- 5 years in roles of increasing responsibility in digital media and marketing
- Skilled within the digital marketing landscape with a demonstrated understanding of the intersection between SEO, content, and social
- Experienced in cross-channel digital marketing utilizing content, PR, media, promotion planning, SEO, and social channels (and tools) to drive positive searcher experience
- Experience with user experience (UX), wireframes, information architecture, optimal landing page, and taxonomy
- Content creation/creative experience (video, audio, written, custom graphics, etc.) a plus
- Experience with latest toolsets including digital analytics, web data (BrightEdge, Conductor, SearchMetrics, Adobe stack, Google Analytics, Coremetrics, Omniture, Google Webmaster Tools) link research tools (Majestic SEO, Open Site Explorer, Ahrefs, Kerboo), and demographic insight tools (comScore).
- Solid project management skills

**Benefits**:
At Vezeeta, we trust in the power of freedom, creativity, and flexibility, and strive to build an environment that allows you to be your best self.

Health and Wellness
We offer a variety of comprehensive plans covering medical and dental needs for you and your family. An active lifestyle is a healthy life, and so we offer several virtual yoga, CrossFit, and meditative sessions to ensure your well-being.
Flexible Hours
We are not a 9-5 company. Neither do we follow a traditional annual holiday policy. We believe in working smarter, not harder, and allowing employees to take time off, whenever and as much as they need.
Productive Workspaces
All Vezeeta offices are designed with the team in mind, with many collaborative break-out spaces, with snack and coffee rooms functioning 24/7. You also have the freedom to stream your music right at your workstation and work accompanied by your favorite tunes
Growth Opportunities
At Vezeeta, you’ll find an environment and structure that prioritizes your personal and professional ambitions to keep employee excellence rising. We offer several learning and development programs, along with performance reviews to ensure you achieve your best.
Our Culture
We explore the field of possibilities with a curious, open, and agile mindset. We want to improve the world around us and have the courage to ask ourselves difficult questions to keep pushing our mission forward.
We work hard and play hard and most importantly, we are passionate about developing our people and giving them plenty of opportunities to grow and shine. We are stronger together and have built an awesome team of like-minded talented, caring, and fun people.
Our People
We come from everywhere, dreamers and heroes, believing always that the sky is the limit. Some of us wanted to become astronauts while others wanted to become poets but all of us have a single common denominator: we want to make the world a better place.