Media Channel Specialist
2 weeks ago
RESPONSIBILITIES
**Areas that play to your strengths**
All the responsibilities we'll trust you with:
Expand all
- **Audience Development & Insights**
Defines audience priorities in accordance with Media Network and Marketing teams. Provides performance and audience insights to optimize audience engagement.
- **Channel Management**
Defines roles of owned and managed channels, identifies potential programming partner channels and builds consistent programming and release plans across the network. Grows locally relevant outlets through partnerships.
Optimizes channel performance and experience through scheduling, featuring, customized functionalities and smooth consumer journeys. Develops activation plans with Brand and Communications departments.
Guide the Social Media specialist in the Social Media direction and Community Management strategies.
- **Content Creation**
Briefs specific content needs, co-creates Rolling Commissioning Brief with the rest of Red Bull Media Network team.
EXPERIENCE
**Your areas of knowledge and expertise**
that matter most for this role:
- 1-3 years of experience in Digital Programming of channels/platforms.
- Related roles in similar sized Media Networks, such as Programming Specialist, Digital Marketing Specialist and Social Media Specialist with broad network of channels.
- Expert to identify where audiences live digitally and consume content and how to engage with them/program content against their consumption behavior.
- Marketing background or affinity.
- Hands-on experience running social and digital channels and a proven record of growing these channels.
- Analytic thinking with ability to translate into strategy and concrete initiatives
- Curious, open, creative
- Good presenter and motivator
- Travel 20-30%
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