Afreximbank: Manager, Media Relations

**Job Description**:
**Reference Number: CEBLR8**

**Responsibilities**:

- Responsible for supporting the development and implementation of strategies and plans to support the Bank’s communication process with external stakeholders, including shareholders, customers, partners, media and the public. The jobholder functions as a key part of the Bank’s public information dissemination team, producing such items as press releases, corporate brochures, website news and publications updates, client communications, presentations, and managing the Bank’s brand image.
- Develop and implement the Bank’s communications strategy and plan, ensuring integration with the Bank’s Strategic Plan and Annual Business Plans using all appropriate media channels. As part of this scope, the job holder will provide ongoing guidance and direction to the PR team and partners to ensure that communication is accurate, timely, relevant, informative, and complete and ensure coordination of messages and other communications are handled in harmony with the organization’s policy.
- Plan, prepare and implement the dissemination of all business information through appropriate channels to keep the Bank’s key stakeholders, public and other target groups, such as clients, governments, and other international organizations, informed and up to date about the Bank’s programs and achievements, and conduct appropriate research for the development of campaigns to raise the profile of the Bank among target audiences.
- Assist in developing appropriate corporate information and promotional materials for the media, including press kits, media briefings, key messages and corporate information summaries, in conjunction with relevant Bank departments and ensuring regular update of documents.
- Develop and maintain positive working relationships with targeted media outlets, including print, broadcast, online and social media, and manage day-to-day relationship with public relations agencies, as the case may be.
- Create and manage a robust pipeline of media opportunities and coordinate media encounters involving members of the Bank’s Management, including scheduling, preparing speaking briefs, managing interviews and writing and distributing press releases and editorials to local, international and trade specific media.
- Responsible for developing and implementing the Social Media strategy in order to increase the Bank’s online and social presence and improve brand build efforts by combining social media engagements with on and offline promotion of the Bank’s activities and achievements.
- Provide French and/or Arabic language support for the work of the Communications and Events Department by undertaking the drafting and editing of French or Arabic language versions of communications products.
- Monitor, track, and measure media coverage of the Bank’s activities in the media channels and prepare media impact reports, holding statements and scenario plans as required for Management.
- Assist in coordinating and managing the Bank’s website to ensure that online information is up to date and accurate.
- Any other duties as may be assigned by management.

**Requirements**: Qualification and Skill**
- First degree in Communications, Journalism, or related disciplines and a post graduate degree in the same or related fields from a recognized University.
- Sound experience of at least 8 years with a leading organisation, preferably international, and demonstrated experience of communications strategy development and implementation.
- Excellent verbal and written communication skills in English and proficiency/ability to work in French or Arabic. Knowledge of the Bank's other working languages (Portuguese, etc.) is an added advantage.
- Strong digital and social media management skills.
- Familiarity with functions and operating modalities of financial service institutions will be a clear advantage.
- Ability to communicate and function in a culturally diverse and change oriented setting and good knowledge of the African continent.
- Ability to engage senior officials of media companies, banks, corporates and governments for purposes of disseminating required information about the Bank.
- Willingness to travel extensively and to work long hours where required in order to achieve the Bank's objectives.
- Demonstrated leadership capabilities, including ability to build and nurture relationships with internal and external counterparties to attain goals.

**Contractual information**:

- Permanent.
- Willing and able to relocate to Cairo, Egypt for the opportunity.

**Caleb Ebrahim**

Recruitment Consultant

**Finance, Fintech & IT**

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