Product Analyst
2 weeks ago
**Product Analyst**
**Responsibilities**
- Measuring and monitoring the product or service's performance as well as presenting product related consumer, market, and competitive intelligence.
- Developing and proposing the overall product strategies, innovation, presentation of marketplace outcome projections, as well as product culture development.
- Monitors the market, competitor activities, as well as any price movements and make recommendations that will be used in key decision making.
- Develops or adopts research tools, sources, and methods that further support and contribute to the business's product marketing management intelligence.
- Supports product teams in their product decisions using quantitative data to inform the next steps.
- Creates metrics, or use existing ones, and monitor them to evaluate if the product direction is making users happy.
- Understand metrics, as it's not always obvious why a metric changed in a certain way.
- Understand all their users, and sometimes it means understanding why a product may work for some people and not others.
- Undertakes financial modelling on the products or services of the business as well as of the target markets to bring about an understanding of the relations between the product and the target market.
- Produces reports and makes recommendations to be used as guidance in decision making pertinent to the business's new as well as existent products.
**Job Qualifications and Skill Sets**
- Bachelor's degree in business, economics, mathematics or any related field.
- Minimum of 2 years' experience in product analysis
- Previous product analysis experience.
- Proficient in database software.
- The ability to balance customer needs against the company's vision.
- Exceptional time-management skills
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