Senior Copywriter

4 days ago

Cairo, Cairo, Egypt Careem Full time 120,000 - 180,000 per year

Careem is building the Everything App for the greater Middle East — making it easy to move around, order food and groceries, manage payments, and more. Our purpose is simple: to simplify and improve people's lives and build an awesome organisation that inspires.
Since 2012, Careem has enabled earnings for over 2.5 million Captains, simplified the lives of more than 70 million customers, and built a platform where the region's best talent and entrepreneurs thrive. We operate in 70+ cities across 10 countries, from Morocco to Pakistan.

We're now entering our next chapter — one powered by AI. We're looking for AI talent: curious problem-solvers who know how to apply AI to build tools, automate workflows, and create real impact. Whether it's streamlining operations, enhancing customer experience, or reimagining internal systems — we want people who can make Careem work smarter and move faster.

About the team

The Design team at Careem crafts user experiences that are simple, intuitive, and delightful. As part of our interdisciplinary group of designers, researchers, writers, and brand experts, you will play a crucial role in shaping how millions of users across the region engage with the Careem app. The team is now building an in-house content marketing team to support copy needs across all verticals, reducing reliance on external vendors and Studio X.

About the role

We are looking for an experienced and culturally tuned Senior Copywriter (Arabic) to join our Product Design team. This role is essential in meeting the growing demand for localized Arabic content across our platforms. You'll help write compelling Arabic copy for digital experiences and campaigns—ensuring that our tone, clarity, and impact resonate in Arabic-speaking markets.

What you'll do:

  • Write engaging Arabic UX and marketing copy for notifications, campaigns, and product surfaces
  • Collaborate with cross-functional partners to ensure accurate and timely translations of content requests
  • Adapt Careem's tone of voice for Arabic, maintaining clarity and cultural relevance
  • Contribute to content operations by reviewing Arabic content at scale
  • Assist with localizing push notes and CRM content with appropriate tone and message fit

What we're looking for:

  • 2–4 years of experience writing Arabic content for apps, with strong preference for Q-commerce or e-commerce backgrounds
  • Native Arabic fluency and excellent command of English
  • Portfolio showing app-related content, push notes, and CRM copy
  • Ability to work in fast-paced environments with rapid turnaround needs
  • Experience with CRM platforms, push notifications, and banner content
  • Nice-to-have: Familiarity with Figma or design collaboration tools

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