Digital Growth Specialist

6 days ago

Giza, Giza, Egypt Nasoft Full time 40,000 - 55,000 per year

Nasoft is currently seeking a Digital Growth Specialist to join our client's growth team. This role focuses on supporting digital marketing initiatives, optimizing performance, and driving user acquisition and engagement through data-driven strategies. The ideal candidate will contribute to the execution and enhancement of digital growth campaigns.

Key Responsibilities:

  • Plan, execute, and optimize digital marketing campaigns across Google, Meta, LinkedIn, and X.
  • Manage paid ads performance, budget allocation, targeting, and reporting.
  • Execute email, SMS, and WhatsApp campaigns for lead nurturing and re-engagement.
  • Develop and manage social media strategies and monthly content calendars.
  • Own website performance, landing pages, and continuously optimize for lead generation (CRO).
  • Conduct keyword research, SEO content optimization, and link-building activities.
  • Coordinate with Technical SEO Specialist for technical enhancements.
  • Track and analyze digital KPIs to improve campaign effectiveness.
  • Collaborate with sales and marketing teams for integrated growth initiatives.
  • Perform other related duties as assigned.

Requirements

  • Bachelor's degree in Marketing, Business, Digital Media, or a related field.
  • 2–3 years of experience in digital marketing roles.
  • Hands-on experience with Google Ads, Meta Ads, LinkedIn Ads, and Analytics platforms.
  • Experience with CMS platforms and website optimization practices.
  • Strong content creation and copywriting background.
  • SaaS / GCC / B2B experience is highly preferred.
  • Analytical thinker with strong data interpretation skills.
  • Ability to work on multiple campaigns simultaneously.

Working Conditions

  • Total working hours: 9 hours per day — 8 working hours + 1-hour break.
  • Two days off per week (rotational schedule).
  • Work mode: Office-based
  • Location: Sheikh Zayed
  • Performance evaluation: based on sales targets, call quality, and attendance.

Benefits

  • Competitive base salary + attractive commission structure.
  • Professional development and career advancement opportunities.
  • Supportive, energetic, and multicultural team environment.
  • Social and medical insurance coverage.
  • Learning & Development programs (L&D)

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